Data Science MBA

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This text book focuses on what could be the most important challenge for firms to boost long-term productivity and competitiveness: digital strategy. It seeks to provide readers with a solid knowledge of the most relevant issues and concepts, that will be relevant to MBA students in real-world settings. The book discusses theoretical concepts relating to digital strategy, while also using hands-on...
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59.99 £
This text book focuses on what could be the most important challenge for firms to boost long-term productivity and competitiveness: digital strategy. It seeks to provide readers with a solid knowledge of the most relevant issues and concepts, that will be relevant to MBA students in real-world settings. The book discusses theoretical concepts relating to digital strategy, while also using hands-on...
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  • Formats: pdf
  • ISBN: 9789819524334
  • Publication Date: 24 Nov 2025
  • Publisher: Springer Nature Singapore
  • Product language: English
  • Drm Setting: DRM