Dimensional Selling: Using the Breakthrough Q4 Approach to Close More Sales

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A powerful, behavioral-based approach to closing sales

Called dimensional selling, the Q4 model evaluates customers'' specific behavioral patterns. It enables sales professionals to tailor presentations to personality traits, thereby forging strong bonds of trust and enduring relationships with customers. Psychologists Victor Buzzotta and Robert Lefton present this proven sales approach based on be...

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17.96 £

A powerful, behavioral-based approach to closing sales

Called dimensional selling, the Q4 model evaluates customers'' specific behavioral patterns. It enables sales professionals to tailor presentations to personality traits, thereby forging strong bonds of trust and enduring relationships with customers. Psychologists Victor Buzzotta and Robert Lefton present this proven sales approach based on be...

Read more
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  • Formats: pdf
  • ISBN: 9780071465151
  • Publication Date: 21 Jan 2005
  • Publisher: McGraw Hill LLC
  • Product language: English
  • Drm Setting: DRM