
Disruptions and Consumer Resilience
This book offers a comprehensive examination of how consumers develop resilience in response to disruptive events. Bringing together a diverse collection of studies spanning low-income consumers, families displaced by conflict, and individuals interacting with disrupted material objects, it demonstrates the varied ways in which people adapt to challenging circumstances, rebuild identities, reconst...
This book offers a comprehensive examination of how consumers develop resilience in response to disruptive events. Bringing together a diverse collection of studies spanning low-income consumers, families displaced by conflict, and individuals interacting with disrupted material objects, it demonstrates the varied ways in which people adapt to challenging circumstances, rebuild identities, reconst...