Effects of Consumerism on Modern Society. In what Aspects does Consumerism form an Identity?

Seminar paper from the year 2019 in the subject Sociology - Consumption and Advertising, grade: 1,3, University of Paderborn (Kulturwissenschaft), language: English, abstract: This term paper is set out to investigate in what aspects consumerism forms an identity and to what degree it affects modern society. In order to gather information and data, this research project will look at different Inst...