Elements Of Marketing Management

Elements Of Marketing Management

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Gupta, SudhirGupta, Sudhir

The book covers the topics like Marketing Concepts and Orientation, Market Segmentation, Promotion, Issues in Marketing, Consumer Behaviour and Advertising, Sales and Distribution Management.

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pdf
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92.99 £

The book covers the topics like Marketing Concepts and Orientation, Market Segmentation, Promotion, Issues in Marketing, Consumer Behaviour and Advertising, Sales and Distribution Management.

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  • Formats: pdf
  • ISBN: 9789354117763
  • Publication Date: 30 Jun 2001
  • Publisher: Anmol Publications PVT. LTD.
  • Product language: English
  • Drm Setting: DRM