eMarketing Strategies for the Complex Sale

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Turn prospects into buyers with a powerful emarketing strategy!

“Albee shows how smart business-to-business marketers learn about buyers, tell a story, and greatly influence the B2B lead-to-sale process. This is your guide for Web marketing success.”
David Meerman Scott, bestselling author of The New Rules of Marketing and PR and World Wide Rave

“A compelling read for both B2B marketing and sales pr...

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E-book
pdf
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37.80 £

Turn prospects into buyers with a powerful emarketing strategy!

“Albee shows how smart business-to-business marketers learn about buyers, tell a story, and greatly influence the B2B lead-to-sale process. This is your guide for Web marketing success.”
David Meerman Scott, bestselling author of The New Rules of Marketing and PR and World Wide Rave

“A compelling read for both B2B marketing and sales pr...

Read more
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  • Formats: pdf
  • ISBN: 9780071629447
  • Publication Date: 25 Sept 2009
  • Publisher: McGraw Hill LLC
  • Product language: English
  • Drm Setting: DRM