
Global Market-Marketing Research in 21st Century and Beyond
From reviews of Global Market/Marketing Research in 21st Century and Beyond:
"This comprehensive book provides a new platform for global market/marketing researchers as well as for global strategic marketing management professionals. I trust this book will find a particular place in the marketing management field, both in global marketing research practice and education" (J. Owens, member of The Ch...
From reviews of Global Market/Marketing Research in 21st Century and Beyond:
"This comprehensive book provides a new platform for global market/marketing researchers as well as for global strategic marketing management professionals. I trust this book will find a particular place in the marketing management field, both in global marketing research practice and education" (J. Owens, member of The Ch...
