Greener Marketing

Greener Marketing

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Grant, JohnGrant, John

***BUSINESS BOOK AWARDS - FINALIST 2021***

This timely book is a sequel to John Grant’s Green Marketing Manifesto (2007) the award-winning and bestselling definitive guide to green marketing (and not greenwashing).

Fast forward to mid-2020. Climate Change is back at the top of the public and political agenda. Even after covid-19, hundreds of big-name CEOs are committing to a #greenrecovery. And su...

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E-book
epub
Price
14.99 £
E-book
pdf
Price
14.99 £

***BUSINESS BOOK AWARDS - FINALIST 2021***

This timely book is a sequel to John Grant’s Green Marketing Manifesto (2007) the award-winning and bestselling definitive guide to green marketing (and not greenwashing).

Fast forward to mid-2020. Climate Change is back at the top of the public and political agenda. Even after covid-19, hundreds of big-name CEOs are committing to a #greenrecovery. And su...

Read more
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  • Formats: epub
  • ISBN: 9781119689133
  • Publication Date: 7 Jul 2020
  • Publisher: Wiley
  • Product language: English
  • Drm Setting: DRM