Illuminate

''Change can be fear-filled in prospect but fearsome in effect. With Illuminate, Duarte and Sanchez light our path through that crucial transition dazzlingly'' ROBERT B. CIALDINI, author of Influence

To envision the future is one thing, getting others to go there with you is another. By harnessing the power of persuasive communication you can turn your idea into a movement.

In Illuminate, acclaimed...