Impact of Instagram Micro-Influencers on the Buying Decision of Generation Z towards Fitness Products
Available
Bachelor Thesis from the year 2020 in the subject Business economics - Offline Marketing and Online Marketing, grade: 2,0, Reutlingen University (ESB Business School), language: English, abstract: With fitness being a huge topic over the last couple of years, many fitness brands started collaborating with fitness-influencers on social media platforms. Especially micro-influencers on Instagram have...
Read more
E-book
pdf
Price
13.79 £
Bachelor Thesis from the year 2020 in the subject Business economics - Offline Marketing and Online Marketing, grade: 2,0, Reutlingen University (ESB Business School), language: English, abstract: With fitness being a huge topic over the last couple of years, many fitness brands started collaborating with fitness-influencers on social media platforms. Especially micro-influencers on Instagram have...
Read more