Internet Protocol Television in Germany - Analysing Business Models for Market Success

Bachelor Thesis from the year 2008 in the subject Business economics - Offline Marketing and Online Marketing, grade: 86 %, Cologne Business School Köln, language: English, abstract: The medium Television in Germany looks back on a more than 70-years old history. Since the first regular television programme was broadcasted in 1935 – which has been the first worldwide – television was subject of pe...