kidfluence

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Kidfluence details the latest research on the demographic and socio-cultural trends of young adults born after 1980--Generation Y. This "what works and what doesn''t" book provides marketers and advertisers with sometimes-surprising findings on what information and products these kids really want, and how to reach them most effectively without turning them off completely.

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pdf
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29.66 £

Kidfluence details the latest research on the demographic and socio-cultural trends of young adults born after 1980--Generation Y. This "what works and what doesn''t" book provides marketers and advertisers with sometimes-surprising findings on what information and products these kids really want, and how to reach them most effectively without turning them off completely.

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  • Formats: pdf
  • ISBN: 9780071436175
  • Publication Date: 22 Aug 2003
  • Publisher: McGraw Hill LLC
  • Product language: English
  • Drm Setting: DRM