Manager's Guide to PR Projects
A Manager''s Guide to PR Projects, Second Edition picks up where classic public relations textbooks leave off. It provides hands-on guidance in planning the preliminary research for a public relations project and creating a plan to achieve specific goals, guiding the reader through managing the project''s implementation. It contains worksheets that can be used for a visual representation of the pl...
A Manager''s Guide to PR Projects, Second Edition picks up where classic public relations textbooks leave off. It provides hands-on guidance in planning the preliminary research for a public relations project and creating a plan to achieve specific goals, guiding the reader through managing the project''s implementation. It contains worksheets that can be used for a visual representation of the pl...
