Marketing Communications
Available
The new edition of Marketing Communications delivers a rich blend of theory with examples of contemporary marketing practice. Providing a critical insight into how brands engage audiences, Fill and Turnbull continues to be the definitive marketing communications text for undergraduate and postgraduate students in marketing and related fields.
The 8th Edition, which contains two new chapters, ref...
The 8th Edition, which contains two new chapters, ref...
Read more
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The new edition of Marketing Communications delivers a rich blend of theory with examples of contemporary marketing practice. Providing a critical insight into how brands engage audiences, Fill and Turnbull continues to be the definitive marketing communications text for undergraduate and postgraduate students in marketing and related fields.
The 8th Edition, which contains two new chapters, ref...
The 8th Edition, which contains two new chapters, ref...
Read more
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