Marketing Methods to Improve Company Strategy

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The authors of this book present several central business methods throughout all chapters. Every method introduced in Marketing Methods to Improve Company Strategy has a strong market driven philosophy. These methods are intended to adjust the firm to consumer needs, considering the presence of competitors in their marketplace. In addition, the book wants to show how it may be used when working wi...

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epub
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41.99 £

The authors of this book present several central business methods throughout all chapters. Every method introduced in Marketing Methods to Improve Company Strategy has a strong market driven philosophy. These methods are intended to adjust the firm to consumer needs, considering the presence of competitors in their marketplace. In addition, the book wants to show how it may be used when working wi...

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  • Formats: epub
  • ISBN: 9781135164379
  • Publication Date: 21 Jan 2010
  • Publisher: Taylor & Francis
  • Product language: English
  • Drm Setting: DRM