User generated content - complement or threat to the print media industry?
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Seminar paper from the year 2007 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7, LMU Munich (Institut fur Information Organisation und Management), course: "e;Beyond Web 2.0"e;, language: English, abstract: User generated content on the web is a phenomenon which has occurred only in the last couple of years. Internet users generate their own content and dist...
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Seminar paper from the year 2007 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7, LMU Munich (Institut fur Information Organisation und Management), course: "e;Beyond Web 2.0"e;, language: English, abstract: User generated content on the web is a phenomenon which has occurred only in the last couple of years. Internet users generate their own content and dist...
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