Barbie Phenomenon, Volume 2

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This book examines the evolution of Barbie as a brand and cultural icon, analysing her impact as a model for identity and a powerful influencer within the toy, fashion, and media industries. Since her debut in 1959, Barbie has evolved from a fashion doll to a symbol of empowerment, diversity, and social commentary, reflecting broader shifts in society’s views on identity, representation, and consu...

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This book examines the evolution of Barbie as a brand and cultural icon, analysing her impact as a model for identity and a powerful influencer within the toy, fashion, and media industries. Since her debut in 1959, Barbie has evolved from a fashion doll to a symbol of empowerment, diversity, and social commentary, reflecting broader shifts in society’s views on identity, representation, and consu...

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  • Formats: pdf
  • ISBN: 9781040427774
  • Publication Date: 10 Sept 2025
  • Publisher: Taylor & Francis
  • Product language: English
  • Drm Setting: DRM