
Complete Idiot's Guide to Cold Calling
Does this sound familiar? ''If I could get in front of the prospect, the rest of the selling process becomes easier. It''s just getting in front of them that''s the challenge''. The fact is most cold-calling efforts are doomed from the start. Salespeople lose sales not due to a lack of effort but because they lack a prospecting system they are comfortable with, and can trust to generate greater, c...
Does this sound familiar? ''If I could get in front of the prospect, the rest of the selling process becomes easier. It''s just getting in front of them that''s the challenge''. The fact is most cold-calling efforts are doomed from the start. Salespeople lose sales not due to a lack of effort but because they lack a prospecting system they are comfortable with, and can trust to generate greater, c...