Handbook of Mobile Market Research

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The premier guide to mobile market research

The Handbook of Mobile Market Research is the first guide to focus exclusively on the use of mobile technology in market research. From a global perspective, more people own mobile phones than landlines or computers, and most people have their mobile phones with them at all times—along with their tablets, smartwatches, media players, and navigation devic...

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product_type_E-book
pdf
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24.99 £

The premier guide to mobile market research

The Handbook of Mobile Market Research is the first guide to focus exclusively on the use of mobile technology in market research. From a global perspective, more people own mobile phones than landlines or computers, and most people have their mobile phones with them at all times—along with their tablets, smartwatches, media players, and navigation devic...

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  • Formats: pdf
  • ISBN: 9781118935767
  • Publication Date: 5 Aug 2014
  • Publisher: Wiley
  • Product language: English
  • Drm Setting: DRM