Personalized

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A USA Today Bestseller

In a world where consumers expect more—instantly and seamlessly—personalization is a strategic imperative.

Consumers want personalized experiences, but few companies are rising to the challenge. Those that succeed in personalization build trusted relationships with millions of customers and engage with them at every step throughout their journey. Through the power of AI, they ...

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product_type_E-book
epub
Price
95.97 £

A USA Today Bestseller

In a world where consumers expect more—instantly and seamlessly—personalization is a strategic imperative.

Consumers want personalized experiences, but few companies are rising to the challenge. Those that succeed in personalization build trusted relationships with millions of customers and engage with them at every step throughout their journey. Through the power of AI, they ...

Read more
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  • Formats: epub
  • ISBN: 9781647826284
  • Publication Date: 15 Oct 2024
  • Publisher: Harvard Business Review Press
  • Product language: English
  • Drm Setting: DRM