Reign of the Customer

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With major retailers closing brick-and-mortar stores every month and the continued shift to online shopping, there is a major push to strengthen customer loyalty by improving the customer experience. The two most important qualities that consumers look for are convenience and efficiency. Finally a source is available that will give retailers and companies in general the insight needed to enhance c...
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With major retailers closing brick-and-mortar stores every month and the continued shift to online shopping, there is a major push to strengthen customer loyalty by improving the customer experience. The two most important qualities that consumers look for are convenience and efficiency. Finally a source is available that will give retailers and companies in general the insight needed to enhance c...
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  • Formats: pdf
  • ISBN: 9783030135621
  • Publication Date: 27 Mar 2020
  • Publisher: Springer International Publishing
  • Product language: English
  • Drm Setting: DRM