Rules to Break and Laws to Follow

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Praise for Rules to Break & Laws to Follow: How Your Business Can Beat the Crisis of Short-Termism

"A fascinating, highly readable synthesis of business principles, technology, sociology and common sense, Rules to Break and Laws to Follow persuasively shows the connection between customer trust and business profits, and then explains how to make it happen. As a bonus, you''ll learn how to make yo...

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26.99 £
Praise for Rules to Break & Laws to Follow: How Your Business Can Beat the Crisis of Short-Termism

"A fascinating, highly readable synthesis of business principles, technology, sociology and common sense, Rules to Break and Laws to Follow persuasively shows the connection between customer trust and business profits, and then explains how to make it happen. As a bonus, you''ll learn how to make yo...

Read more
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  • Formats: pdf
  • ISBN: 9780470288023
  • Publication Date: 13 Feb 2008
  • Publisher: Wiley
  • Product language: English
  • Drm Setting: DRM