Summary: The Fall of Advertising and the Rise of PR
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The must-read summary of Al Ries and Laura Ries'' book: "The Fall of Advertising and the Rise of PR".
This complete summary of the ideas from Al Ries and Laura Ries'' book: "The Fall of Advertising and the Rise of PR" shows that none of the recent business success stories have spent much money on advertising. Instead, companies such as Starbucks and PlayStation have invested in public relations. In...
This complete summary of the ideas from Al Ries and Laura Ries'' book: "The Fall of Advertising and the Rise of PR" shows that none of the recent business success stories have spent much money on advertising. Instead, companies such as Starbucks and PlayStation have invested in public relations. In...
Read more
E-book
epub
Price
9.99 £
The must-read summary of Al Ries and Laura Ries'' book: "The Fall of Advertising and the Rise of PR".
This complete summary of the ideas from Al Ries and Laura Ries'' book: "The Fall of Advertising and the Rise of PR" shows that none of the recent business success stories have spent much money on advertising. Instead, companies such as Starbucks and PlayStation have invested in public relations. In...
This complete summary of the ideas from Al Ries and Laura Ries'' book: "The Fall of Advertising and the Rise of PR" shows that none of the recent business success stories have spent much money on advertising. Instead, companies such as Starbucks and PlayStation have invested in public relations. In...
Read more
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