Summary: Treasure Hunt

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The must-read summary of Michael Silverstein''s book: "Treasure Hunt: Inside the Mind of the New Consumer".

This complete summary of the ideas from Michael Silverstein''s book "Treasure Hunt" shows how middle-class consumers now have far more tools available to help them make decisions about the products and services they choose to buy. Many are embarking on a personal “treasure hunt” to come up wi...
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product_type_E-book
epub
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9.99 £
The must-read summary of Michael Silverstein''s book: "Treasure Hunt: Inside the Mind of the New Consumer".

This complete summary of the ideas from Michael Silverstein''s book "Treasure Hunt" shows how middle-class consumers now have far more tools available to help them make decisions about the products and services they choose to buy. Many are embarking on a personal “treasure hunt” to come up wi...
Read more
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  • Formats: epub
  • ISBN: 9782511022016
  • Publication Date: 12 Nov 2014
  • Publisher: Business Book Summaries
  • Product language: English
  • Drm Setting: DRM