The Routledge Handbook of Service Research Insights and Ideas offers authoritative coverage of current scholarship in the expanding discipline of service research.
In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis.
The combination of entrepreneurship, innovation, and technology has become the source of disruptive business models that transform industries and markets.
Enterprise ontology is one of the conceptual pillars of enterprise engineering, next to enterprise design and enterprise governance, together accomplishing the goals of intellectual manageability, organisational concinnity and social devotion.
This book explores how independent film and music artists and labels use crowdfunding and where this use places crowdfunding in the contemporary system of cultural production.
This book is intended to guide researchers interested in the world of innovation in real estate finance linked to technology and provide new evidence on classifying and evaluating the performance of PropTech companies.
This book constitutes the refereed proceedingsof the 14th International Conference on Cryptology and Network Security, CANS2015, held in Marrakesh, Morocco, in December 2015.
This book constitutes the proceedings of the 10th International Conference on Wireless Algorithms, Systems, and Applications, WASA 2015, held in Qufu, Shandong, China, in August 2015.
Although entrepreneurship in the informal economy occurs outside state regulatory systems, informal commercial activities account for an estimated 30% of economic activity around the world.
This textbook introduces the basis for modelling and analysing discrete dynamic systems, such as computer programmes, soft- and hardware systems, and business processes.
This book argues that "e;organizing"e; is a broader term than managing, as it entails understanding how people and machines interact with each other; how resources, data, goods are exchanged in complex and intertwined value chains; and how lines of action and activities can be articulated using flexible protocols and often ad-hoc processes in situated practices of use and production.
This book constitutes the refereed proceedings of the 11th Joint Conference on Knowledge-Based Software-Engineering, JCKBSE 2014, held in Volgograd, Russia, in September 2014.
The two-volume set, LNCS 9878 and 9879 constitutes the refereed proceedings of the 21st European Symposium on Research in Computer Security, ESORICS 2016, held in Heraklion, Greece, in September 2016.
This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020.
This book identifies, analyzes and discusses the current trends of digitalized, decentralized, and networked physical value creation by focusing on the particular example of 3D printing.
Dieses Lehrbuch erörtert zunächst die Grundlagen elektronischer Geschäftsmodelle und Märkte und analysiert darauf aufbauend gezielt E-Business-Prozesse.
Digital Sustainability: Navigating Entrepreneurship in the Information Age explores the intersection of technology and sustainability, offering a panoramic view of innovative strategies and solutions for building a more environmentally conscious and socially responsible future.
This innovative book takes seriously the ordinary activities of entrepreneurship and maps out new pathways for scholars to understand the nature, properties, and implications of studying practices for entrepreneurship studies.
This innovative new core textbook, written by an experienced professor and practitioner in supply chain management, offers a business-focused overview of the applications of data analytics and machine learning to supply chain management.
Technology has enabled a new age of entrepreneurship as entrepreneurs find digital tools that enable new ventures to exploit commercial opportunities around the world.
An accessible guide to an increasingly complex subject, Entrepreneurial Finance: Concepts and Cases demonstrates how to address often- overlooked financial issues from the entrepreneur's standpoint, including challenges faced by start-ups and small businesses.
This book constitutes extended, revised and selected papers from the 22nd International Conference on Enterprise Information Systems, ICEIS 2020, held online during May 5-7, 2020.
Das Buch vermittelt aktuelle Ansätze der Digitalisierung in Unternehmen und zeigt auf, wie Digitalisierungsprojekte erfolgreich und sicher in der Praxis umgesetzt werden.
