Integral Green Zimbabwe: An African Phoenix Rising by Ronnie Lessem, Alexander Schieffer and Liz Mamukwa is the first book in the Integral Green Society and Economy series, a series which has three overarching aims.
Explores the growing importance of aesthetic factors in the success of brands and the reluctance of brand managers and academics to deal with these issues.
Until recently, international mergers of companies have been seen as purely financial ventures without any concern for what they meant for the people involved.
This book deals with a number of contentious issues in Chinese management as China emerges as a global economic player, with a greater role in international business during a global economic crisis.
This edited volume serves as the second instalment of a two-part title that aims to provide an academic exploration of the contemporary issues and perspectives on tourism in the Philippines.
The transition process of the countries of Central and Eastern Europe, which started more than a decade ago, has been the focus of much attention for both practitioners and scholars.
The global impact of so-called 'offshoring', including of information technology (IT) and related services, continues to be a topic of great interest to academics, practitioners and policy makers.
The founder of the New-Style Education Experiment of China provides Western readers with a rare inside look at the Chinese education systemThe New-Style Education of China details the character and soul of modern education and educational ideals, how to conduct a new education experiment, how to establish new education management rules and develop teachers' potential, and how to develop children's classes and family education.
Placing special emphasis on the significant security issues associated with modern container international transport, this book provides in-depth exploration of both United States and European Union port and shipping policy, alongside that of wider international trade.
Focusing on global value chains and their importance to trade, this edited collection explores the strategic role of logistics and supply chain infrastructure in the development of Africa.
This new textbook introduces students to the essential concepts, theories and perspectives of Global Marketing and these are supported by real-world case studies from North America, Europe and the emerging markets of China, India and Latin America.
Demonstrating that globalization is a centuries-old phenomenon, From Silver to Cocaine examines the commodity chains that have connected producers in Latin America with consumers around the world for five hundred years.
This book explores the importance of entrepreneurs in driving economic growth as the world economy grows and becomes more integrated and more challenging.
This comprehensive book features recent works on leveraged marketing communications (LMC)-an intentional pairing of a brand to benefit from the associations the target audience has with the object.
This volume in the Academy of International Business Latin America Chapter (AIB-LAT) series presents research findings and theoretical developments in international business, with special emphasis on innovation, geography and internationalization in Latin America.
The Private Planning Association of Canada initiated the Atlantic Economic Studies Program to study the implications for Canada of trade liberalization and closer economic integration among the nations bordering the North Atlantic.
Welche Praktiken beim Aufbau und Betrieb von HR Shared Service Centern (SSC) erfolgreich sind, wie Trends sich entwickeln und was professionelle Best Practice auszeichnet, zeigt dieses Buch eindrucksvoll auf.
This is the third edition of a popular introductory guide to the function and future of the air cargo supply chain, an industry which responded with remarkable efficiency when faced with the challenges and impact of the COVID-19 pandemic.
In the wake of globalization, international management has gained importance as a decisive element behind the success of a business enterprise, however little is known about the collective strategies between two foreign firms in an overseas market.
This book highlights the phenomenon of business cooperation from different theoretical approaches, and studies the most important aspects of the organisational design of cooperation.
In order for High Technology (HT) companies to tackle contemporary demanding market challenges, they frequently deploy time-reduction strategies with respect to product launch.
The modern shipping industry has reached maturity; market demand and landscape shifts force industry agents to find new pathways to successful development.
It is widely felt that the public sector in many developing countries is too large, and that privatisation would benefit both the users of individual services and the economy in general.
