A well-designed and implemented incentive program is an essential tool for building a motivated, highly effective sales force that delivers the results you need.
In this book, we introduce Decision Equity as a breakthrough, overarching metric that can help free marketing managers from their existing mental models, and provide avenues to efficiently convert the vast amounts of data at their disposal into powerful information to make informed long-term and short-term decisions about products, customers, markets, and overall business health.
Conquering the dating marketfrom an economists point of viewAfter more than twenty years, economist Paul Oyer found himself back on the dating scenebut what a difference a few years made.
You may not realize it but simple, irrelevant factors can have profound consequences on your decisions and behavior, often diverting you from your original plans and desires.
En 1914 el intrépido explorador Ernest Shackleton se embarcó, junto a su equipo de marineros y científicos, en el intento de realizar la primera travesía de la Antártida.
Three top Wall Street analysts reveal enduring lessons in sustainable success from the great industrial titans-the high-tech companies of their day-to the disruptors that now dominate the economy.
Project Risk Management Guidelines covers the basic principles, practices, and techniques for managing risk in projects, especially large-scale and complex projects.
Si sentís que antes te resultaba más fácil manejar la empresa y que, para consolidarla en un nivel diferente, tenés que desenredar esa madeja de hilos invisibles, aquí encontrarás herramientas concretas para ir avanzando paso a paso.
The book covers the domain of multi-criteria decision making, a topic which has gained significant attention of researchers and practitioners spanning a variety of disciplines for enhancing their decision making in real life situation.
This book studies the urban logistics system from the perspective of reliability, based on the theory of urban logistics and system reliability, with the research of urban logistics system reliability as the main line, with matter element analysis and ant colony algorithm as the main research tools.
Este texto le orienta sobre cómo se debe iniciar un proceso de planeación estratégica paso a paso, sin ser una fórmula mágica ni una receta, ayuda a los directivos a organizar sus ideas respecto al proceso.
La aplicación del enfoque llamado opciones reales (OR), es el objeto de este libro, es una aproximación de esta técnica de valoración, en un sentido práctico, respetando la rigurosidad académica que el tema impone y en el que subyace un contenido que puede percibirse en primera instancia medianamente complejo para gerentes, profesionales o académicos no familiarizados con estos instrumentos financieros, pero que teniendo una base mínima de conocimientos de matemáticas, estadística y en las técnicas de valoración que tradicionalmente se utilizan en la toma de decisiones de inversión, se muestra completamente accesible a cualquier lector interesado en un nivel superior de conocimiento financiero para la toma de decisiones de alto riesgo.
La investigación de mercados es sin duda una gran herramienta que nos permite conocer cómo se comporta el consumidor, qué aspectos influyen en sus motivaciones al comprar determinado producto, qué necesidades desea satisfacer; en definitiva ahondar en él.
In this book, Binder shows that at the heart of the most prominent arguments in favour of value-neutral approaches to overall freedom lies the value freedom has for human agency and development.
In this book, a risk management approach starts off by discussing important issues related to managing supply chain disruption risks from various perspectives during VUCA times.
