Business applications

The two-volume set LNBIP 535 + 536 constitutes selected papers from the 21st European, Mediterranean, and Middle Eastern Conference, EMCIS 2024, which was held in Athens, Greece, during September 2-3, 2024.

The two-volume set LNBIP 535 + 536 constitutes selected papers from the 21st European, Mediterranean, and Middle Eastern Conference, EMCIS 2024, which was held in Athens, Greece, during September 2-3, 2024.

Embark on a journey through the rapidly evolving landscape of Marketing Technology (MarTech) with this comprehensive guide.

Embark on a journey through the rapidly evolving landscape of Marketing Technology (MarTech) with this comprehensive guide.

This book (Volume 1) includes peer reviewed articles from the 5th International Conference on Data Science, Machine Learning and Applications, 2023, held at the G Narayanamma Institute of Technology and Sciences, Hyderabad on 15-16th December, India.

This book (Volume 1) includes peer reviewed articles from the 5th International Conference on Data Science, Machine Learning and Applications, 2023, held at the G Narayanamma Institute of Technology and Sciences, Hyderabad on 15-16th December, India.

This book is written for statisticians, data analysts, programmers, researchers, professionals, and general consumers on how to perform different types of statistical data analysis for research purposes using R object-oriented programming language and RStudio integrated development environment (IDE).

Ein bewusster Umgang mit Daten ist für Unternehmen wichtiger denn je: Sie fördern Innovation in Geschäftsmodellen, erfordern aber auch einen effizienten und nachhaltigen Datenumgang.

Digital technology is increasingly used in the healthcare sector, and healthcare organizations handle sensitive and confidential information that needs to be kept secure and protected.

This book constitutes the proceedings of the 9th International Conference on Digital Economy, ICDEc 2024, held in Rabat, Morocco, during May 9-11, 2024.

This book constitutes the proceedings of the 23rd International Conference on Perspectives in Business Informatics Research, BIR 2024, which took place in Prague, Czech Republic, in September 2024.

This book constitutes the proceedings of the 23rd International Conference on Perspectives in Business Informatics Research, BIR 2024, which took place in Prague, Czech Republic, in September 2024.

This textbook balances the theory of digital marketing with the practical skills for prospective marketers in professional organizations, both public and private.

This textbook balances the theory of digital marketing with the practical skills for prospective marketers in professional organizations, both public and private.

This book includes peer reviewed articles from the 5th International Conference on Data Science, Machine Learning and Applications, 2023, held at the G Narayanamma Institute of Technology and Sciences, Hyderabad on 15-16th December, India.

This book includes peer reviewed articles from the 5th International Conference on Data Science, Machine Learning and Applications, 2023, held at the G Narayanamma Institute of Technology and Sciences, Hyderabad on 15-16th December, India.

This book constitutes the proceedings of the BPM 2024 Blockchain/RPA/CEE/Educators/Industry Forum held at the 22nd International Conference on Business Process Management, BPM 2024, which took place in Krakow, Poland, in September 2024.

This volume features a collection of peer-reviewed contributions from the biannual conference organized by the Mexican Statistical Society, held in Cuernavaca, Mexico, from September 27-29, 2023.

This book constitutes the proceedings of the First International Conference on Digital Product Management, ICDPM 2024, which took place in Gothenburg, Sweden, on June 12, 2024.

This book constitutes the proceedings of the First International Conference on Digital Product Management, ICDPM 2024, which took place in Gothenburg, Sweden, on June 12, 2024.

This edited volume explores the relationship between Artificial intelligence (AI), business performance, and regulation.

This edited volume explores the relationship between Artificial intelligence (AI), business performance, and regulation.

This book constitutes the refereed proceedings of the 14h International Symposium on Business Modeling and Software Design, BMSD 2024, which took place in Luxembourg, during July 1-3, 2024.

This book constitutes the refereed proceedings of the 19th International Conference on Web Information Systems and Technologies, WEBIST 2023, held in Rome, Italy, during November 15–17, 2023.

This book collects together selected peer-reviewed contributions presented at the European Conference on Data Analysis, ECDA 2022, held in Naples, Italy, September 14-16, 2022.

The three-volume set LNBIP 549 - 551 constitutes the refereed proceedings of the 24th Wuhan International Conference on E-Business, WHICEB 2025, which was held in Guangzhou, China, during June 6-8, 2025.

This book constitutes the refereed post-proceedings of the 11th International Conference on Industrial Engineering and Applications, ICIEA 2024, held in Nice, France, during January 10-12, 2024.

The three-volume set LNBIP 515, 516, 517 constitutes the refereed proceedings of the 23rd Wuhan International Conference, WHICEB 2024, which was held in Wuhan, China, in May 2024.

The three-volume set LNBIP 515, 516, 517 constitutes the refereed proceedings of the 23rd Wuhan International Conference, WHICEB 2024, which was held in Wuhan, China, in May 2024.

This book throws a light on sustainable perspectives of how business entities experienced the turbulent environment in the light of pandemic.

Turbulent times require new approaches to strategy execution.

Turbulent times require new approaches to strategy execution.

This book throws a light on sustainable perspectives of how business entities experienced the turbulent environment in the light of pandemic.

This book focuses on the personalisation of the user interface in e-commerce based on collected data on customer behaviour.

This book brings together selected papers from the Fourth International Conference on Research in Management and Technovation held in Hanoi, Vietnam, in 2023, with a focus on defining action-based plans around innovation and technology as tools for societal and organizational advancement.

This book brings together selected papers from the Fourth International Conference on Research in Management and Technovation held in Hanoi, Vietnam, in 2023, with a focus on defining action-based plans around innovation and technology as tools for societal and organizational advancement.

This book constitutes the thoroughly refereed proceedings of the international workshops associated with the 36th International Conference on Advanced Information Systems Engineering, CAiSE 2024, which was held in Limassol, Cyprus, during June 2024.

This book constitutes the refereed post-proceedings of the 11th International Conference on Industrial Engineering and Applications, ICIEA 2024, held in Nice, France, during January 10-12, 2024.

This book constitutes the proceedings of the 10th International Conference on Decision Support Systems Technologies, ICDSST 2024, held in June 2024.

The technological boom has provided consumers with endless choices, removing the hindrance of time and place.

This book systematically investigates the Mars entry problem from the perspectives of deterministic optimization, uncertainty optimization, and guidance.

This book systematically investigates the Mars entry problem from the perspectives of deterministic optimization, uncertainty optimization, and guidance.

This book examines the adoption of digital technologies in different sectors in South Africa.

This book examines the adoption of digital technologies in different sectors in South Africa.

This book includes selected papers presented at the World Conference on Information Systems for Business Management (ISBM 2023), held in Bangkok, Thailand, on September 7-8, 2023.

This book includes selected papers presented at the World Conference on Information Systems for Business Management (ISBM 2023), held in Bangkok, Thailand, on September 7-8, 2023.

This book is an outcome of the 37th International Conference EnviroInfo 2023, held at the Leibniz Supercomputing Centre (Munich, Germany), organized by the technical committee for Environmental Informatics of the German Informatics Society.

This book offers a comprehensive overview of smartphone security, focusing on various operating systems and their associated challenges.

This book offers a comprehensive overview of smartphone security, focusing on various operating systems and their associated challenges.

In today's world, businesses are increasingly recognizing the importance of sustainability and technology as essential components of their operations.