Plan and launch your PPC campaign and keep track of its progress If you want potential customers to form a traffic jam at your Web site, Pay Per Click just might do the trick.
Visual Web Developer Express Edition is a low-cost, entry-level version centered around pre-built projects that new developers can easily deploy and customize for their own sites Explains how to harness "e;drag-and-drop"e; tools that build on the popularity of ASP.
A comprehensive reference that addresses the need for solid understanding of the operation of IP networks, plus optimization and management techniques to keep those networks running at peak performance Uniquely distinguished from other books on IP networks, as it focuses on operation and management support, and is not just another treatise on protocol theory Includes many practical case studies as further illustration of the concepts discussed
The key technology to delivering maximum bandwidth over networks is Dense Wave-length Division Multiplexing (DWDM) Describes in detail how DWDM works and how to implement a range of transmission protocols Covers device considerations, the pros and cons of various network layer protocols, and quality of service (QoS) issues The authors are leading experts in this field and provide real-world implementation examples First book to describe the interplay between the physical and IP (Internet Protocol) layers in optical networks
The buzz about The ebay Phenomenon "e;David Bunnell's portrayal of eBay paints a picture of one of the most daring, fanatically innovative, customer-centric companies on the planet.
Invaluable guidance on the most important legal issues facing nonprofits today Internet communication is the lifeblood of countless nonprofit organizations, yet there exists no specific law to provide for its regulation.
From an industry insider--a close look at high-performance, end-to-end switching solutions Load balancers are fast becoming an indispensable solution for handling the huge traffic demands of the Web.
A strategic guide to mastering service provider relationships Well-known business management consultant and Boston Globe columnist Mary Helen Gillespie helps business and IT managers navigate through the confusing technology-driven landscape of service providers.
The only guide to managing and integrating the open source model With the phenomenal success of Linux, companies are taking open source business solutions much more seriously than ever before.
What every IT manager and system administrator needs to know about the technology that drives the B2B marketplace The B2B marketplace is rapidly exploding--fast outpacing business-to-consumer e-commerce and expected to reach more than $7 trillion in sales by 2004.
The first part of this book discusses the mobile games industry, and includes analysis of why the mobile industry differs from other sectors of the games market, a discussion of the sales of mobile games, their types, the gamers who play them, and how the games are sold.
The first in a series of books from Wharton's prestigious SEI Center, managed by Professor Jerry Wind, this reference focuses on marketing strategies, methods, and cases used specifically for e-commerce businesses operating globally.
The only one-stop resource for Web developers and programmers This book is an indispensable resource for Web developers and programmers who program CGI applications in Perl.
With Advanced iOS 4 Programming, developers have the expert guidance they need to create amazing applications for Apple's iPhone, iPad, and iPod touch.
Get in the game of developing successful apps for the iPad Designing for the iPad presents unique challenges for developers and requires an entirely different mindset of elements to consider when creating apps.
Social networks enable anyone with a computer and Internet connection to stay in touch with friends and family across the globe, and rediscover old acquaintances.
With Advanced iOS 4 Programming, developers have the expert guidance they need to create amazing applications for Apple's iPhone, iPad, and iPod touch.
Helpful, easy-to-follow guide for new digital photographers over the age of 50 Digital photography is a fun and exciting hobby, but digital cameras can be overwhelming and daunting to a newcomer.
Computing for the Older & Wiser is a simple-to-follow user friendly guide aimed at the older generation introducing the basics of mastering a computer.
Design patterns are time-tested solutions to recurring problems, letting the designer build programs on solutions that have already proved effective Provides developers with more than a dozen ASP.
The mechanics of Web design made easy for visual learners An effective Web site combines good graphic design principles with a functional user interface.
A friendly guide to the Olympus E-PL1, the latest trend in digital cameras Hybrids offer the flexibility of interchangeable lenses and a large sensor in a smaller body.
A friendly guide to the Olympus E-PL1, the latest trend in digital cameras Hybrids offer the flexibility of interchangeable lenses and a large sensor in a smaller body.
Take your hobby to the next level and turn your blog into real income Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions.
Take your hobby to the next level and turn your blog into real income Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions.
Learn to leverage the features of the newest version of SharePoint, in this update to the bestseller More than simply a portal, SharePoint is Microsoft's popular content management solution for building intranets and Web sites or hosting wikis and blogs.
Updated version of the bestselling Dreamweaver Bible series Packed with hands-on instruction and step-by-step tutorials, the Dreamweaver CS5 Bible has everything you need to harness the incredible power of this amazing Web development tool.
Updated version of the bestselling Dreamweaver Bible series Packed with hands-on instruction and step-by-step tutorials, the Dreamweaver CS5 Bible has everything you need to harness the incredible power of this amazing Web development tool.
Learn to leverage the features of the newest version of SharePoint, in this update to the bestseller More than simply a portal, SharePoint is Microsoft's popular content management solution for building intranets and Web sites or hosting wikis and blogs.
The Dictionary of e-business: Now includes extended coverage of wireless and mobile terms Is authored by an expert in the field Presents more than 350 new entries on Java, XML, Customer Relationship Management, mCommerce and more technical language of eBusiness (e.
