Business mathematics and systems

The Digital Marketing and eCommerce Conference aims to bring together leading researchers and research scholars to exchange and share their experiences and research results on any aspects of ecommerce and digital marketing.

This book constitutes revised selected papers from the 11th International Workshop on Enterprise Applications, Markets and Services in the Finance Industry, FinanceCom 2022, held in Twente, The Netherlands, in August 2022.

This book clarifies based on latest findings and research what one needs to know about marketing and sales automation, how to manage projects to implement them, select and implement tools, and what results can be achieved.

Most existing companies struggle currently because they lack the tools and strategies to move product departments into independent platforms that can be retrofitted to form dynamic new products based on consumer demands.

The book takes a multi-level perspective, focusing on circular business models by manufacturing industries in European small open economies.

This book gathers papers from the 12th Construction Industry Development Board (CIDB) Postgraduate Research Conference, which was held at the International Convention Centre, East London, Eastern Cape, South Africa, from July 10 to 12, 2022.

This edited volume discusses the path towards the digital transformation of Georgia from two major viewpoints: First, an economic perspective that includes contributions around economic integration and orientation towards the EU, and an analysis of its implications for a small country like Georgia.

The Digital Twin book is about harnessing the power of technology, business practices, and the digital infrastructure to make revolutionary improvements for the benefit of society.

Applied Linear Regression for Business Analytics with R introduces regression analysis to business students using the R programming language with a focus on illustrating and solving real-time, topical problems.

This book is the first one to describe the entire history of the video game industry in Japan.