The never-before-told story of Patron Tequila--the brand that revolutionized an industryHow a billion-dollar business ascended from a forgotten dusty agave field in central MexicoThe Patron Way details the unorthodox building of the brand, the extraordinary creativity and marketing ingenuity of Patron's cofounder, Martin Crowley, and his life partner, Ilana Edelstein, and the way Patron single-handedly transformed the face of the liquor industry.
Skip the line at the front door and unlock privileged access to top influencers and decision makersBarriers used to be everywhere, in the form of gatekeepers and rules that governed access to people with power, authority, budgets, expertise, and fame.
WOW ANY AUDIENCE WITH THE WORLD'S GREATEST COMMUNICATION TOOLDitch your tired old slides, drop those boring bullet points--and start reimagining your presentations for absolutely stunning results!
Leverage the power of the world's largest professional network for all your business purposesMaximum Success with LinkedIn revolutionizes the way busy professionals use LinkedIn.
Learn the Secrets to Succeeding in Global TradeWholesale 101 provides the tools and insight you need to launch a successful business by combining various platforms B2B sites, trade shows, trading companies, and others--into a powerful product sourcing strategy.
Wall Street Journal BestsellerMake Your Mark in the World with the Five Success Principles of the World-Changing Social Media SiteIf Facebook were a country, it would be the third largest in the world.
Silver Winner--Tops Sales World's Best Sales and Marketing BookRevealed: the winning blueprint for making deals like The Oracle of OmahaWarren Buffett didn't become the world's third wealthiest individual on his investing instincts alone.
Dave Kerpen's follow-up to his bestselling Likeable Social Media gives business owners and marketers time-tested strategies for growing revenueLikeable Business lays out the eleven strategies companies can use to leverage likeability to increase profits and spur growth.
From award-winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow-up to his bestseller One Simple IdeaStephen Key is back, and he s delivering a proven, straightforward process for starting, growing, and running a business without the need for an MBA or millions of dollars in funding.
Unlock your innate entrepreneurial talents, take rewarding risks, and launch and run a successful businessThe Entrepreneurial Instinct explains that entrepreneurial success is not the result of education, IQ, access to capital, or even an earth-shattering business plan.
Praise for Rules of the Hunt"e;To say that Rules of the Hunt is one of the most unusual business books I ve ever read or reviewed would be an understatement.
Top praise for this unique inside look at the winning secrets of successful entrepreneurship: A great reference guide that I wish had been available when I started my business back in 1951!
Beat the competition with INTERNAL INNOVATIONIf 3M s corporate leadership hadn t given researcher Art Fry a creative outlet, the world would never have seen the Post-it Note .
The definitive guide to turning casual contacts into solid sales opportunities In this fully revised edition, Bob Burg builds on his proven relationship-building principles to bring even more clients to your door and helps you attract only those who are interested in what you sell.
More than 6,000 words and phrases that make the difference between "e;yadda-yadda-yadda"e; and copy that sellsLooking for a better way to say "e;authentic?
There are no other books on the market that guide the female entrepreneur through the process of organizing, planning, and executing a business start-up in a weekly planner formatAppeals to a wide demographic-from the busy fulltime worker looking to become an entrepreneur to moms looking for a creative, lucrative outletIncludes forms, worksheets, and folders for ultimate organization and overall planning
RUN YOUR ORGANIZATION LIKE A RISK-TAKING STARTUPFeaturing in-depth profiles and success stories from some of today s top companies, including IBM, 3M, Intel, General Electric, and many others, Lead Like an Entrepreneur reveals how to foster innovation at all levels of the corporation and how to employ entrepreneurial leadership qualities to turn ideas into economic value.
In The Innovative Executive, Bella Rushi helps business leaders react to ever-changing environments with flexible thinking and adaptability to create work cultures that thrive on innovation, risk-taking, and creativity.
When it was announced in late 2000 that Jeff Immelt would be taking the helm of GE, some skeptics were quick to voice their reservations about the future of the company after Jack Welch.
Business Lessons from the Renaissance Master of Gaining and Maintaining PowerGenerally considered the father of modern political scienceand political ethics in particularNiccol di Bernardo dei Machiavelli was a Renaissance Italian writer, philosopher, humanist, historian, politician, and diplomat.
