Islamic Marketing and Branding: Theory and Practice provides a concise mix of theory, primary research findings and practice that will engender confidence in both students and practitioners alike by means of the case study included in each chapter.
From the few tickets that were sold by Alaska Airlines and former British Midland in December 1995 via the industry's first airline booking engine websites, global online travel has grown to generate today more than half a trillion dollars in annual revenue.
Written by eminent scholars who are well known within their fields across Europe, this book explores changes in the international economic environment, their impacts on the strategy of firms and the spatial consequences of these changes in strategy.
In an increasingly interconnected and global business environment, it is crucial that businesses recognise how a better understanding of cultural differences can help to foster greater business success.
Based on extensive, multi-sited ethnographic research, this book focuses on the culture of work in today's urban China and on how it has permeated beyond the workplace to shape bodily training, family life, and kinship and social relationships among white-collar women in their twenties and thirties.
Recent developments in the world economy, including deindustrialisation and the digital revolution, have led to an increasingly individualistic relationship between workers and employers, which in turn has weakened labour movements and worker representation.
Wirtschaftliches Handeln findet heute zunehmend im internationalen Kontext statt und überschreitet dabei mehrfach Ländergrenzen, was sich immer deutlicher in den alltäglichen Wertschöpfungsprozessen von Unternehmen niederschlägt.
Management Research: European Perspectives brings together experts in the field to take stock of European management research and reflect on its distinctiveness.
The COVID-19 pandemic represents an extraordinary inflection point that caught airlines worldwide unprepared, causing CEOs to recalibrate their business models.
We all live in and with organizations such as companies, project groups, the local authorities, school, associations, churches, political parties and the state.
This book uses the examples of local supply firms in China and Brazil and their connections to the global automotive industry to explore the nature of current global value chains.
This book provides insight into the potential for the market to protect and improve labour standards and working conditions in global apparel supply chains.
In the last decade our mobile phones have been infiltrated by angry birds, our computers by leagues of legends and our social networks by pleas for help down on the farm.
Juxtaposes the global discourse on ICT-D with in-depth case studies on the pattern of access and use of telecentres to draw implications for the possible development trajectories induced by the provision of ICTs in rural hinterlands of India.
One of the few up-to-date works on the whole of the arms trade, this book puts the global trade in weapons in the context of history and includes recent controversial deals, as well as case studies on Saudi Arabia, Iraq, and Darfur.
In an era of systemic crisis and of global critiques of the unsustainable perpetuation of capitalism, Pervasive Powers: The Politics of Corporate Authority critically questions the conditions for the maintenance and expansion of corporate power.
First published in 1981, this edited collection reviews the operations of state-owned enterprises, examining the actual performance of such organisations in the advanced industrialised countries.
Most studies of doing business at the "e;bottom of the economic pyramid"e; focus on viewing the poor as consumers, as micro-entrepreneurs, or as potential employees of local companies.
Originally published in 1993 this book presents the findings of 14 teams involved in a research initiative to examine the initiation and resonse to innovation in firms.
Vietnam has enjoyed significant economic success since the implementation of its "e;doi moi"e; reforms, including rapid growth in GDP, exports and foreign and domestic investment, and a shedding of poorly-performing state-owned enterprises.
Organizational storytelling has been taught for many years in many different places as part of organizational development, organizational change, organizational learning, and business ethics.
Leadership on a Blockchain: What Asia Can Teach Us About Networked Leadership is an authoritative text that goes to the foremost digitally connected markets of the world in Asia, and accounts for how leaders and teams are exercising leadership Darwinism to adapt for agility and connectivity.
Africa's unique and diverse culture, embedded in age-long business practices, presents an interesting proposition for advancing indigenous knowledge and building sustainable structures.
SEIZE THE ADVANTAGE IN THE GLOBAL WAR FOR MARKET SHAREWinner of the 2013 Small Business Book Award - Top 10 OverallThe newest economic behemoth, China, is snatching market share from the U.
Despite the increased research interest in tourism in Asia, most research has focused on the key destinations (China, Macau, Hong Kong, Thailand), while neglecting other destinations which are less well explored.
In Cosmopolitan Business Ethics: Towards a Global Ethos of Management, Jacob Dahl Rendtorff maps the concept of global business ethics, related to sustainability and corporate governance, via an examination of the major theories of business ethics and the philosophy of management.
Trust, Digital Business and Technology: Issues and Challenges presents and discusses the main issues and challenges related to digital trust and information technologies.
This book introduces readers to the dynamic networks made up of businesses, NGOs and multilateral organizations that, for better and for worse, define corporate social responsibility (CSR) today.
