Discover the principles, practices, and insider secrets of paid professional speaking success in 77 instant-access ';microchapters' that will help you market your smarts, monetize your message, and dramatically expand your reach and revenue.
Gold prize winner for best marketing book (tie), 2008 Axiom/Inc Magazine awards Finalist, 2008 Berry-American Marketing Association Book Prize It's official: the old marketing model is dead, and word of mouth is king.
With stories and advice from a fleet of trusted experts, this book is for anyone wishing to get their business off the ground and become the next wildly successful entrepreneur everyone is reading about.
With the acceleration of technology and information, projects are becoming more complex, costly, and time-constrained -- and every year thousands of them get cancelled or end up costing significantly more than their original projections.
Talking mergers and acquisitions for small- to mid-sized companies can sound exciting as the architects behind the deals are wide-eyed with effective growth strategies.
A helpful resource that helps business professionals navigate the murky waters of capital formation--offering actionable strategies to overcome challenges at every phase of the growth cycle.
This best-selling nuts-and-bolts workbook, now in its second edition, has become the gold standard for nonprofit managers and boards who must work through the budget cycle.
In Why Nonprofits Fail, author and nonprofit expert Stephen Block explains that many well-intentioned leaders hold on to views of their nonprofit organizations that perpetuate problems rather than help fix them.
In today's uncertain environment, where nonprofits find themselves grappling with the continued dowturn in the economy, the ongoing war on terrorism, government's cutbacks in social services, and a wave of organizational scandals--groups everywhere are straining to keep up with the increased demand for their services while struggling to generate funding.
Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains how to keep donors committed to an organization, and offers suggestions for developing donor value over time.
Well-grounded in theory, research, and practice, Improving Leadership in Nonprofit Organizations is a comprehensive resource that goes beyond traditional nonprofit management theory to offer the latest in cutting-edge thought on leadership for nonprofit organizations.
Written by Robert Zimmerman and Ann Lehman--leading experts in the field of fundraising and board development--Boards That Love Fundraising not only shows that all board members (no matter the level of experience) can learn to raise funds but also provides effective tips to the more experienced fundraisers.
This updated edition of Mal Warwick's landmark book Revolution in the Mailbox has been thoroughly revised to provide your nonprofit organization with the most current and comprehensive survey of direct mail fundraising available anywhere.
Beans is the story of The El Espresso, a legend in its own time in Seattle and a coffee company that has prospered by intentionally staying small, inspiring fanatical customer loyalty in the process.
This groundbreaking book will help nonprofit managers think in newand creative ways about how they define and meet the challengesthey face--and how to rise above standard practices to lift theirorganizations to greater performance levels.
Since it was first published more than a decade ago, The Effective Public Manager has become the standard manual for public administrators and students.
Working Across Boundaries is a practical guide for nonprofit and government professionals who want to learn the techniques and strategies of successful collaboration.
While boards acknowledge they bear ultimate responsibility and accountability for their organizations' affairs, governance quality is often far from optimal.
In Selling Social Change (Without Selling Out) expert fundraising trainer and consultant Andy Robinson shows nonprofit professionals how to initiate and sustain successful earned income ventures that provide financial security and advance an organization's mission.
Organized as a quick and user-friendly roadmap for board members and chief executive officers as they reflect on their roles and duties together, Transformational Boards offers an engagement framework for board leadership designed to help boards lead their organizations through times of change.
In Nonprofit Nation, the new edition of his classic work,O'Neill takes a fresh look at the nonprofit sector and the power ithas to use its growing visibility and strength.
Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic book Relationship Fundraising to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in the twenty-first century.
With so many start-ups struggling to survive beyond their first year of trading, what are the key things that will ensure a business makes the right start?
Starting your own business can be the most liberating, fulfilling step you've ever taken but you need a trusted guide, particularly in the tricky, early stages.
