To address the gaps in both theoretical and empirical research within the existing international management literature, this book explores several critical issues related to resilience and ethics in an evolving global landscape.
In an era where industries are tasked with addressing pressing global challenges, ranging from climate change and resource depletion to societal well-being, the fusion of AI and IoT emerges as a powerful catalyst for positive change.
Expanding the Digital Frontiers of Business with AI, Gamification, and Metaverse Marketing explores how organizations can leverage AI to understand customer behavior, optimize pricing strategies, and enhance decision-making processes.
Long established as the go-to book for internal communication practitioners, this fifth edition of Exploring Internal Communication has been completely updated to reflect changes in the field, including developments in the expanding use of technology in internal communication practice, hybrid working and the greater emphasis on inclusive workplaces.
Le Smart Road sono infrastrutture stradali di nuova generazione munite di specifiche tecnologie per monitorare e regolamentare i flussi di traffico in tempo reale, informare gli utenti ed offrire loro servizi mirati a migliorare il comfort e la sicurezza del viaggio.
This book offers a pioneering analysis of Jua Kali (a Kiswahili term meaning “under the hot sun,” referring to Kenya’s informal sector) artisans in Kenya, elucidating their vital role in the informal economy through the lens of social networks and entrepreneurial performance.
The Routledge Handbook of Public Procurement Corruption showcases the most innovative and exciting research being conducted in this important area of study, providing a comprehensive go-to reference for all who are interested in the topic.
Leveraging its distinctive global perspective on the business-to-business (B2B) marketing environment, the fifth edition of this well-regarded textbook provides readers with essential strategies for navigating the increasingly borderless world of B2B marketing today.
The Routledge Handbook of Public Procurement Corruption showcases the most innovative and exciting research being conducted in this important area of study, providing a comprehensive go-to reference for all who are interested in the topic.
To address the gaps in both theoretical and empirical research within the existing international management literature, this book explores several critical issues related to resilience and ethics in an evolving global landscape.
Expanding the Digital Frontiers of Business with AI, Gamification, and Metaverse Marketing explores how organizations can leverage AI to understand customer behavior, optimize pricing strategies, and enhance decision-making processes.
In einer Welt, in der Verkaufsgesprache zunehmend komplex und Kaufer informierter denn je sind, wird die Fahigkeit, Einwande souveran zu behandeln, zu einem entscheidenden Erfolgsfaktor.
Die Architektur des Dazugehorens beleuchtet, wie moderne Fuhrung Zugehorigkeit nicht als "e;Nice-to-have"e;, sondern als Kern strategischer Unternehmensfuhrung begreift.
Kalte Kontaktaufnahme gilt als notwendiges Ubel - dabei liegt das Problem nicht in der Methode, sondern im fehlenden Verstandnis fur die Psychologie der Unterbrechung.
In einer Zeit, in der viele Vertriebsorganisationen auf kurzfristige Gewinne und aggressive Zielvorgaben setzen, beleuchtet Der strategische Wert von Integritat, warum Ethik kein Widerspruch zu wirtschaftlichem Erfolg ist - sondern seine Grundlage.
In einer Wirtschaft, die von Veranderungen, Unsicherheit und Vernetzung gepragt ist, werden strategische Partnerschaften zum entscheidenden Faktor unternehmerischer Resilienz.
Dieses Buch analysiert, warum Meetings in vielen Organisationen zu Zeitfallen werden - und wie sie stattdessen zu strategischen Raumen fur Klarheit, Entscheidung und Zusammenarbeit werden konnen.
