This book discusses competitive market dynamics explain contextual market entropy caused because of swift changes in the innovation and technology scenarios.
This book provides an in-depth look at how American consumers will react to the significant social, economic and marketplace changes that will be brought about by the robot revolution.
This book discusses qualitative research modeling and new approaches of qualitative data collection, interpretation of results, reporting, and deriving managerial implications.
Distracted by traditional metrics and mounting access to data, leaders are blinded to what it actually takes to create greater value for their businesses: meaningful, long-term relationships with their customers.
User research war stories are personal accounts of the challenges researchers encounter out in the field, where mishaps are inevitable, yet incredibly instructive.
The rise of behavioural approaches in economics has been one of most significant developments in the study of economic decision-making in recent years.
Globalization, Political Economy, Business and Society in Pandemic Times is a product of the 5th Emerging Markets Inspiration Conference (EMIC) at Stockholm University during May 14-15, 2020.
Globalization, Political Economy, Business and Society in Pandemic Times is a product of the 5th Emerging Markets Inspiration Conference (EMIC) at Stockholm University during May 14-15, 2020.
Volume 39C of Research in the History of Economic Thought and Methodology, features a symposium marking the 100th anniversary of the publication of Frank H.
Volume 39C of Research in the History of Economic Thought and Methodology, features a symposium marking the 100th anniversary of the publication of Frank H.
SHORTLISTED FOR BEST SPECIALIST BUSINESS BOOK AT THE BUSINESS BOOK AWARDS 2021Have you ever relied on your hand to remember your pin rather than your memory?
The rise of behavioural approaches in economics has been one of most significant developments in the study of economic decision-making in recent years.
This volume contains both theoretical and applied on the concept of equality of opportunity which says that a society should guarantee its members equal access to advantage regardless of their circumstances, while holding them responsible for turning that access into actual advantage by the application of effort.
In his 1983 classic The Poverty of Affluence, Paul Wachtel examines the psychological underpinnings of our insatiable desire for growth, and endless quest for "e;more"e;-whether in work, relationships, or any other sphere of life-suggesting that our commitment to consumption is in fact an increasingly desperate attempt to replace the sense of community that our very growth has torn apart.
Longtime Brookings economist and former presidential adviser Barry Bosworth examines why saving rates in the United States have fallen so precipitously over the past quarter century, why the initial consequences were surprisingly benign, and how reduced saving will affect the future well-being of Americans.
This book offers a comprehensive and accessible introduction to game theory, emphasizing both noncooperative and cooperative aspects of strategic decision-making.
In our hyper-connected world that is changing at warp speed, marketers recognize the need to shift from traditional marketing methods to a new way that can help them better navigate the unpredictable environment.
