SELLING AND SALES MANAGEMENT IN ACTION The Sales Book picks out the top challenges that you are likely to face and shows you how to maximise your own performance and that of a sales team.
Acclaimed for its clarity, Exchange Rates and International Finance provides an approachable guide to the causes and consequences of exchange rate fluctuations, enabling you to grasp the essentials of the theory and its relevance to these major events in currency markets.
The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps.
An exciting introduction to the principles and applications of microeconomics and macroeconomics to the global business problems faced by today's decision makers What are the characteristics for successful entry into new international markets?
HOW TO WIN TRUST AND INFLUENCE CUSTOMERS This revealing book shows how the only reliable route to sustainable business growth and profit is to build trust in your company.
An advanced treatment of modern macroeconomics, presented through a sequence of dynamic equilibrium models, with discussion of the implications for monetary and fiscal policy.
An argument that a rules-based reform of the international monetary system, achieved by applying basic economic theory, would improve economic performance.
The basic tools for analyzing macroeconomic fluctuations and policies, applied to concrete issues and presented within an integrated New Keynesian framework.
The new edition of a concise and nontechnical but rigorous introductory text that emphasizes fundamental concepts and real-world applications, thoroughly revised and updated.
Leading economists consider the shape of future economic policy: will it resume the pre-crisis consensus, or contend with the post-crisis “new normal”?
A new edition of the leading text in monetary economics, a comprehensive treatment revised and enhanced with new material reflecting recent advances in the field.
Der Verkehr ist sowohl eine Voraussetzung für wirtschaftlichen Wohlstand und die Wahrnehmung persönlicher Freiheitsrechte als auch ein bedeutender Verursacher lokaler und globaler Umweltprobleme.
First published in 1959, The Keynesian Theory of Economic Development is perhaps the first systematic attempt to apply post-Keynesian dynamic economics to the problems of underdeveloped countries.
Business has a sustainability problem-and sustainability has a business problem, as many companies are fearful of engaging with social and environmental issues, owing to the costs and risks.
***SHORTLISTED FOR FT & MCKINSEY BUSINESS BOOK OF THE YEAR 2020*** FT Best books of 2020: Business 'In a world on fire, status quo is not a great option.
Best books of 2021, Financial Times'Grab some popcorn and take a front row seat, because Robin Wigglesworth has an astonishing story to tell you' Tim Harford, author of How to Make the World Add Up'A fascinating account of an investment revolution' Ian Fraser, Literary Review'A magisterial, delightfully written history offering up portraits of the academic scribblers and entrepreneurial practitioners who created the index-fund revolution' The Wall Street Journal'Wigglesworth has written an important book' Patrick Hosking, Financial Editor, The Times'A terrific read' Gregory Zuckerman, author of The Man Who Solved the Market'A fascinating journey and a crucial book for anyone trying to understand the financial markets' Bradley Hope, author of Billion Dollar Whale---------------------------------------------------------------------------------------------------------In Trillions, Financial Times journalist Robin Wigglesworth unveils the vivid secret history of index funds, bringing to life the colourful characters behind their birth, growth and evolution into a world-conquering phenomenon.
The founder and executive chairman of the World Economic Forum on how the impending technological revolution will change our livesWe are on the brink of the Fourth Industrial Revolution.
The return of the best-selling, award-winning economist extraordinaireWith the same powerful evidence, and range of reference, as his global bestseller Capital in the Twenty-First Century - and in columns of 700 words, rather than 700 pages - Chronicles sets out Thomas Piketty's analysis of the financial crisis, what has happened since and where we should go from here.