The Practical Guide to Patternmaking for Fashion Designers: Juniors, Misses, and Women offers an in-depth look into the techniques and theories of pattern drafting for women's garments.
Guide to Producing a Fashion Show, Fourth Edition, explains all aspects of fashion show production including: reasons to produce a show, planning, model selection, merchandise selection, staging and music, budgeting, show preparation, execution, and evaluation.
The use of computers has opened up remarkable opportunities for innovative design, improved productivity, and greater efficiency in the use of materials.
With the rise of digital media, promotion remains a key element at each step of the merchandising process to communicate a clear message about a product, brand, or retailer to the end user.
With the rise of digital media, promotion remains a key element at each step of the merchandising process to communicate a clear message about a product, brand, or retailer to the end user.
Sustainable Fashion: Take Action, Third Edition presents a fresh exploration of practices that are underway in design and production within the fashion industry and the possibilities for future directions that can be taken now.
The concepts of artification and sustainability are now both at the heart of luxury brand marketing strategies; artification as an ongoing process of transformation in the world of art and sustainability as an indispensable response to the issues of our times.
Styling Shanghai is the first book dedicated to exploring the city's fashion cultures, examining its growing status as one of the world's foremost fashion cities.
Fashion Business Cases: A Student Guide to Learning with Case Studies allows students to apply what they are learning in the classroom to real-life situations in the global fashion industry.
The scope of the study reported in this book entails understanding the constraints and providing potential diagnostics to Africa's leather sector, which is otherwise globally, one of the most lucrative agro-based industries in the world, estimated at over US$ 130Billion.
Apparel Production Terms and Processes defines materials and terms relating to the mass production of raw materials, design and product development, garment details and component parts, fit, patternmaking, pre-production operations, assembly, production and manufacturing, labeling regulations, testing and quality control, inspection, finishing and packaging.
As issues surrounding sustainability in the fashion industry continue to evolve, the conversation in this collection of essays from leading fashion academics and practitioners has been updated with current concepts and industry practices.
Style Wise: A Practical Guide to Becoming a Fashion Stylist is an essential step-by-step guide and reference tool for anyone interested or involved in professional styling.
Fashion Bags and Accessories explores fashion bags and related accessories, such as purses, wallets, clutches, cases, gloves and belts, through various approaches to creative design, product development, technological innovation, materials development, component design (hardware) and branding.
Perry's Department Store: A Buying Simulation, 4th Edition, launches students into the exciting role of being a retail buyer in the fashion industry using a unique simulation approach that takes readers step-by-step through a real-life buying experience.
Style Wise: A Practical Guide to Becoming a Fashion Stylist, 3rd Edition is an essential text for turning aspiring stylists into professional stylists.
Costing for the Fashion Industry is a practical, easy-to-use guide to the manufacture, sourcing and risk management methods essential to make a new fashion business venture financially viable.
Over the past 40 years, Japanese designers have led the way in aligning fashion with art and ideology, as well as addressing identity and social politics through dress.
Menswear Trends will help you understand the relationship of menswear to society, enabling you to become both a forecaster and trend thinker and bring new ideas, innovation and strategies to men's fashion.
This new textbook, authored by a team of expert researchers and lecturers based at the London College of Fashion, is one of the first in the field to examine strategic management in the context of the fashion industry, catering specifically for students hoping to work in the sector.
Turkey has witnessed remarkable sociocultural change under the regime of Recep Tayyip Erdogan and his Justice and Development Party (AKP), particularly regarding its religious communities.
Stories of Fashion, Textiles, and Place follows the journeys of five companies with evolving sustainable supply chains in the fashion and textile industry.
Clothing that is not purchased or worn is not fashion (to paraphrase Armani) Knowledge of marketing is essential to help ensure success and reduce the risk of failure in fashion.
For any market to work properly, certain key elements are necessary: competition, pricing, rules, clearly defined offers, and easy access to information.
The scope of the study reported in this book entails understanding the constraints and providing potential diagnostics to Africa's leather sector, which is otherwise globally, one of the most lucrative agro-based industries in the world, estimated at over US$ 130Billion.