Tourism Marketing: A Strategic Approach presents a variety of practical application tools, skills, practices, models, approaches, and strategies that are proving themselves effective in tourism marketing.
Martin Luther''s relationship to music has been largely downplayed, yet music played a vital role in Luther''s life -- and he in turn had a deep and lasting effect on Christian hymnody.
The untold story of South America's most interesting beverageBrewed from the dried leaves and tender shoots of an evergreen tree native to South America, yerba mate gives its drinkers the jolt of liquid effervescence many of us get from coffee or tea.
This book offers a bird's-eye view of the current trends, opportunities, and challenges related to Asian youth travellers, and it also presents a holistic framework for future research to build upon.
More than a million tourists visit religious landmarks in San Antonio, Texas, each year, observing and sometimes participating in religious activities there.
From early 2020 for a period of two years at the end of which this book was written, air transport suffered unprecedented setbacks due to the COVID-19 pandemic.
This book explores the growing demand for accessible tourism experiences and demonstrates how the perspective of digital ecosystems can play a vital role in creating more inclusive destinations.
This book challenges our assumptions about morality by explaining how industrialized philanthropy and universalized goodness came to dominate Chinese religious engagement.
This book, which has benefited from professional know-why and know-how of its authors in the United Nations World Tourism Organization and several universities, articulates and debates the concept and methodology of tourism-assisted development.
This book delivers the present state-of-the-art of scientific characteristics of the unique Ciomadul volcano (Romania, East-Central Europe) from as many aspects as possible.
From exotic spa treatments to euthanasia, this book examines the background and social context of medical tourism-the practice of traveling for health care.
Fully revised, Tourism, 2nd edition covers aspects of tourism from a modern perspective, providing students with a range of theoretical and research-based explanations, supported by examples, case studies and unique insights from industry representatives.
More than a million tourists visit religious landmarks in San Antonio, Texas, each year, observing and sometimes participating in religious activities there.
This book deploys the concept of 'audiovisual tourism promotion' to account for the promotional functions performed by a vast array of diverse media texts including tourism films, feature films, digital videos conceived for online circulation, video games and TV commercials.
The rate of interfaith marriage in the United States has risen so radically since the sixties that it is difficult to recall how taboo the practice once was.
Das Buch ist für Praktiker in der Tourismusbranche und Akademiker gleichermaßen geeignet und zeigt in anschaulicher Weise die Mechanismen und Prinzipien des Social Webs im Tourismus auf.
Concerned to think intentionally about liturgy in Baptist life and thought, this book aims to address the practices of Christian worship in a theological light, examining how each brings individual Christian believers and communities of faith to a greater understanding and embodiment of the gospel.
Städtetourismus und Studienreisen, Kulturmarketing und -vermittlung: Das erste umfassende Handbuch zum Kulturtourismus erscheint in vollständig überarbeiteter, nunmehr 3.
This is the first book to provide a comprehensive account of sanctions and boycotts in tourism and the economic and ethical complexities that policy makers, tourists, tourism destinations, and businesses face.
