Das Buch beleuchtet aktuelle Herausforderungen des Service Engineerings und zeigt dessen Entwicklung im Kontext digitaler Service-Systeme sowie Chancen und Möglichkeiten, die digitale Dienstleistungsangebote und vernetzte Lösungen bieten.
Marketing and management processes across industries can be very similar, but contexts vary where political intervention, public interest and local sustainability are involved.
Adopting a geographic lens to examine the employment of guestworkers in the United States, Be Our Guest offers readers the most comprehensive analysis of guestwork in tourism that has been produced to date.
This seminal work by one of the world's most distinguished liturgical scholars fills an important gap in the history of the Church of Scotland and of Scottish worship.
The bicycle has long been a part of American culture but few would describe it as an essential element of American identity in the same way that it is fundamental to European and Asian cultures.
This book examines the initial impact of the coronavirus pandemic on global sport and the varying consequences of the sport shutdown on all levels of society.
Sustainable Hospitality Management: Designing Meaningful Encounters with Talent and Technology will generate international debate in the research and practice of hospitality management.
Written from a range of disciplinary perspectives including local Vietnamese scientists and practitioners, the book offers valuable insights into the challenges, opportunities, and local realities of the tourism and hospitality industries.
The efficient market hypothesis (EMH) maintains that all relevant information is fully and immediately reflected in stock prices and that investors will obtain an equilibrium rate of return.
One of the world's largest sellers of footwear, the Bata Company of Zlin, Moravia has a remarkable history that touches on crucial aspects of what made the world modern.
In recent times, festivals around the world have grown in number due to the increased recognition of their importance for tourism, branding and economic development.
This book focuses on the tourism industry in conjunction with the impact of COVID-19 from the perspective that it is both negatively impacting the industry while also offering an opportunity to rise from the ashes.
Dieses Buches liefert einen strukturierten Überblick über die Customer-Dominant Logic und formuliert fundamentale Prinzipien, die die Basis für eine Neuausrichtung der kundenorientierten Unternehmensführung bilden.
As the hospitality industry continues to grow and the business environment become ever more competitive, it must become increasingly profit and cost-conscious in order to maximize revenue and minimize costs, all while maintaining the level of service necessary for a successful operation.
No reader of professional journals, agency reports, or the daily press needs to be told that Professors Gibelman and Demone have assembled a vol- ume of contributions to a very lively debate.
This book provides emergent knowledge relating to physical, cyber, and human risk mitigation in a practical and readable approach for the corporate environment.
Sich verändernde politische, gesellschaftliche, technologische und wirtschaftliche Entwicklungen führen zu komplexen Herausforderungen in touristischen Zielgebieten und machen neue Ansätze im Destinationsmanagement erforderlich.
La comuna Montañita – conocida internacionalmente por sus playas donde se practica el surf, y por su fama "fiestera" que atrae grandes flujos turísticos todo el año –, ha tenido grandes cambios durante las últimas cinco décadas.
The Asia-Pacific region is considered the world's religious core, with the greatest number of pilgrims and travellers to religious events for both international and domestic tourism.
Das Lehrbuch gibt einen einzigartigen und umfassenden Überblick über Entwicklung, Potentiale und Perspektiven des Radtourismus in Deutschland und Europa.
