Tourism Management: managing for change is a complete synthesis of tourism, from its beginnings through to the major impacts it has on today's global community, the environment and economy.
Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists .
Ausgehend von der Einordnung in die Tourismuswirtschaft werden Strukturmerkmale der Hotellerie und aktuelle Entwicklungen der sich stetig wandelnden Branche betrachtet.
Crisis management planning refers to the methodology used by executives to respond to and manage a crisis and is an integral part of a business resumption plan.
Recent scandals like WikiLeaks and Edward Snowden's disclosure of NSA documents have brought public debates over government accountability and secrecy bubbling to the surface.
The Value of Events fills an important niche in the literature on events, being the first book to comprehensively deal with the subject of value creation and measurement, as opposed to impact assessment and programme evaluation.
Youth tourists are often defined as money poor and time rich but there are significant differences in social status, interests, and consumption behaviour within the various segments of this sector.
CyberMedics: Navigating AI and Security in the Medical Field is a comprehensive exploration of the transformative role of artificial intelligence (AI) in healthcare and the critical importance of securing medical data in an increasingly digital world.
This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that promise to influence the future direction of marketing research and practice in a digital and innovational era.
The rapid pace of progress in the Islamic financial market and investment space, coupled with the COVID-19 pandemic and its aftermath and recovery, has provided the necessary challenges to build a strong case for Islamic investment.
In an increasingly turbulent, insecure and fast-changing world, this book presents case studies of crisis management that help the reader to understand what best practice looks like and how to guide sport organizations through the crises that are an inevitable aspect of commercial life.
Dedicated to the growing field of food and drink tourism and culinary engagement, Sally Everett offers a multi-disciplinary approach to the subject, embracing theories and examples from numerous subject disciplines.
Das vorliegende Lehrbuch richtet sich an alle, die die Prüfung zur Schutz- und Sicherheitskraft vor einer Industrie- und Handelskammer ablegen wollen, und eignet sich zugleich als Nachschlagewerk für die Praxis sowie zur regelmäßigen Weiterbildung.
This two-volume set examines the strong connection between craft beverages and tourism, presenting cutting-edge research in partnership with breweries, distilleries, and cideries.
This textbook is a comprehensive introduction to the ways in which people differ - including race, gender identity, age, disability, religion, sexual orientation, and social class - and the importance of these differences for sport organizations.
Living the Lighting Life coaches the reader on achieving a successful career in entertainment lighting by providing practical tools and advice from seasoned professionals.
This proceedings volume contains papers presented at the 2015 International Conference on Management and Technology in Knowledge, Service, Tourism & Hospitality (SERVE 2015), covering a wide range of topics in the fields of knowledge and service management, web intelligence, tourism and hospitality.
This book argues that COVID-19 revives a much deeper climate of terror which was instilled by terrorism and the War on Terror originally declared by Bush's administration in 2001.
This book features a collection of high-quality research papers presented at the International Conference on Tourism, Technology & Systems (ICOTTS 2020), held at the University of Cartagena, in Cartagena de Indias, Colombia, from 29th to 31st October 2020.
Previously viewed as a relatively small group of errant travellers rooted in counter-cultural ideas, backpackers have now become a powerful tourist sector of predominantly young travellers, planning and preparing their own trips, and looking for direct cultural contact, novelty and spontaneity all around the globe.
This volume addresses the transformative power of tourism social media and offers novel theoretical and methodological approaches to its academic investigation.
This third annual volume of the International Place Branding Yearbook looks at the case for applying brand and marketing strategies to the economic, social, political and cultural development of cities, towns and regions around the world to help them compete in the global, national and local markets.
Service ist für Unternehmen aller Branchen ein wesentlicher Teil der Positionierung im Wettbewerb und die Grundlage erfolgreicher Geschäftsmodelle geworden.
The scope of the study reported in this book entails understanding the constraints and providing potential diagnostics to Africa's leather sector, which is otherwise globally, one of the most lucrative agro-based industries in the world, estimated at over US$ 130Billion.
Updated annually, the Information Security Management Handbook, Sixth Edition, Volume 6 is the most comprehensive and up-to-date reference available on information security and assurance.
This book offers a philosophical approach to tourism as a permanent factor in the lifestyle, economy, and culture of the contemporary global community.
Tourism and Leisure Behaviour in an Ageing World, based on Ian Patterson's previously published Growing Older, provides an overview of the latest research concerning tourist behaviour and leisure needs of baby boomers, seniors, and older adults.
The Oxford Handbook of Systematic Theology brings together a set of original and authoritative accounts of all the major areas of current research in Christian systematic theology, offering a thorough survey of the state of the discipline and of its prospects for those undertaking research and teaching in the field.
The instant access that hackers have to the latest tools and techniques demands that companies become more aggressive in defending the security of their networks.
This study has two parts: In the first, the economics of rational policy formulation and the economic theory of social regulation in markets for consumer goods and services are developed.
"e;The Age Wave of retiring baby boomers is creating a seismic bonanza for financial advisors--if they can provide the kinds of creative and flexible strategies their clients will be wanting and needing.
