Hospitality Marketing is a no-nonsense, practical book which has been revised and adapted for a wider market, including European and international examples.
Hospitality Marketing is a no-nonsense, practical book which has been revised and adapted for a wider market, including European and international examples.
The growth of events and festivals has been significant over the last decade and a wide range of skills are essential to ensure those events are successful.
The growth of events and festivals has been significant over the last decade and a wide range of skills are essential to ensure those events are successful.
In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly adjusted and updated to take account of new market research.
In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly adjusted and updated to take account of new market research.
Concise and thoroughly detailed Managing Sport and Leisure Facilities is a clean operating guide to leisure management by contract, providing expert advice for both contractor and client.
Concise and thoroughly detailed Managing Sport and Leisure Facilities is a clean operating guide to leisure management by contract, providing expert advice for both contractor and client.
The nature of arts administration and management has changed dramatically over the last decade with policy, funding and restructuring all playing major parts.
The nature of arts administration and management has changed dramatically over the last decade with policy, funding and restructuring all playing major parts.
This book explains the methodologies, framework, and "e;unwritten conventions"e; that ethical hacks should employ to provide the maximum value to organizations that want to harden their security.
Information Security Policies and Procedures: A Practitioner's Reference, Second Edition illustrates how policies and procedures support the efficient running of an organization.
This book begins with an overview of information systems security, offering the basic underpinnings of information security and concluding with an analysis of risk management.
Covering the entire United States gaming market, Legalized Casino Gaming in the United States provides gaming researchers, policymakers, and hospitality students comprehensive overview of the history, development, legislation, and economic and social impacts of riverboat, land-based, and Native American casino gaming.
Covering the entire United States gaming market, Legalized Casino Gaming in the United States provides gaming researchers, policymakers, and hospitality students comprehensive overview of the history, development, legislation, and economic and social impacts of riverboat, land-based, and Native American casino gaming.
Marketing Issues in Pacific Area Tourism exposes researchers, tourism professionals, and students to the complexities of marketing issues in the most dynamic region in world tourism today.
Marketing Issues in Pacific Area Tourism exposes researchers, tourism professionals, and students to the complexities of marketing issues in the most dynamic region in world tourism today.
'In Search of Hospitality' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate.
'In Search of Hospitality' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate.
Although there is growing interest from governments in participation levels in sport, the extent to which governments actively promote 'sport for all' and their motives for doing so vary greatly.
Although there is growing interest from governments in participation levels in sport, the extent to which governments actively promote 'sport for all' and their motives for doing so vary greatly.
