Online Marketing Success Stories Insider Secrets, from the Experts who are Making Millions on the Internet Today, will give you real life examples of how successful businesses market their products online.
This resource from the authors of the bestselling 101 Best Resumes is an indispensable tool for anyone looking to secure a great job in the technology industry.
Jeff Lawson, developer turned CEO of Twilio (one of Bloomberg Businessweek's Top 50 Companies to Watch in 2021), createsa newplaybook for unleashingthe full potential of software developersin any organization,showing how to help management utilizethis coveted and valuable workforce to enable growth,solve a wide range of business problems,and drivedigital transformation.
The award-winning insiders' account of the scandals and toxic culture at Facebook-"e;thorough, high-caliber investigative reporting"e; (Kirkus, starred review).
*THE INSTANT NEW YORK TIMES BESTSELLER AND WORLD ECONOMIC FORUM BOOK CLUB PICK*'A clear, compelling guide to some of the most pressing debates in technology today.
The insider story of Tencent, the Chinese tech giant behind WeChat: perfect for fans of Chip War and House of HuaweiSHORTLISTED FOR THE FINANCIAL TIMES BUSINESS BOOK OF THE YEARA TIMES BUSINESS BOOK OF THE YEARA NEW YORK TIMES BEST BUSINESS BOOK'A fascinating study of the tech giant and its symbiotic relationship with the Chinese government' - GuardianA remarkably relevant and timely account in light of the escalating US-Chinese trade war.
'I have no intention of making small bets' - Masayoshi SonIn order to understand what's happening in Silicon Valley, you just need to look at Masayoshi Son.
Urban expert John Rossant and business journalist Stephen Baker look beyond the false promises of the past to examine the real future of transportation and the repercussions for the world’s cities, the global economy, the environment, and our individual lives.
** #1 Wall Street Journal Bestseller **In this essential book written by a rural native and Silicon Valley veteran, Microsoft's Chief technology officer tackles one of the most critical issues facing society today: the future of artificial intelligence and how it can be realistically used to promote growth, even in a shifting employment landscape.
NATIONAL BESTSELLERNinja Future is an essential read for businesses and individuals striving to remain competitive in a rapidly evolving world: Gary Shapiro, the president and CEO of the Consumer Technology Association, casts his eye toward the future, charting how the innovative technologies of today will transform not only the way business is done but society itselfDuring his more than three decades at the head of the Consumer Technology Association, Gary Shapiro has witnessed, and been a part of, one of the most extraordinary periods of technological change in human history.
Examine the Bipartisan Legacy of a Remarkable Billionaire PoliticianBloomberg: A Billionaire's Ambition tells the story of how one of America's most successful entrepreneurs was elected mayor of New York City and what he did with the power he won.
The authors of the bestselling Competing on Internet Time (a Business Week top 10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in businessBill Gates, Andy Grove, and Steve Jobsoffering lessons for all managers and entrepreneurs on leadership, strategy and execution.
With Dot Complicated: Untangling Our Wired Lives, new media pioneer Randi Zuckerberg offers an entertaining and essential guide to understanding how technology and social media influence and inform our lives online and off.
The astonishing story of America's airwaves, the two friends-one a media mogul, the other a famous inventor-who made them available to us, and the government which figured out how to put a price on air.
Based on unprecedented access to the corporation's archives, The Intel Trinity is the first full history of Intel Corporation-the essential company of the digital age- told through the lives of the three most important figures in the company's history: Robert Noyce, Gordon Moore, and Andy Grove.
The gripping inside story of the race to build conversationally capable computersChat with the author: ask your Alexa device to open the voice computing book __________________The next great technological disruption is coming.
Former Wall Street Journal technology reporter Yukari Iwatani Kane delves deep inside Apple in the two years since Steve Jobss death, revealing the tensions and challenges CEO Tim Cook and his team face as they try to sustain Jobss vision and keep the company moving forward.
In less than a decade, the Internet went from being a series of loosely connected networks used by universities and the military to the powerful commercial engine it is today.
Teaches the basic, yet all-important, data skills required by today s media professionals The authors of Data Skills for Media Professionals have assembled a book that teaches key aspects of data analysis, interactive data visualization and online map-making through an introduction to Google Drive, Google Sheets, and Google My Maps, all free, highly intuitive, platform-agnostic tools available to any reader with a computer and a web connection.
Theres a revolution going on, as ever-accelerating developments in digital information technologies change nearly every aspect of how we live, work, play, do business, and engage in politics.
From the Wall Street Journal's Tripp Mickle, the dramatic, untold story inside Apple after the passing of Steve Jobs by following his top lieutenants-Jony Ive, the Chief Design Officer, and Tim Cook, the COO-turned-CEO-and how the fading of the former and the rise of the latter led to Apple losing its soul.
OVER 20 MORE OF ROBLOX'S BEST GAMES INSIDEDiscover everything you want to know about more of the greatest games on the Roblox platform, from thrilling multi-player survival games to awesome role-playing quests.
*Now a major movie starring Seth Rogen, Paul Dano, Pete Davidson, Shailene Woodley, Sebastian Stan and Nick Offerman*The GameStop Short Squeeze and the Ragtag Group of Amateur Traders that Brought Wall Street to its Knees.
*** Longlisted for the 2020 Financial Times & McKinsey Business Book of the Year ***'Shines an incisive and entertaining light into the secretive world of the South Korean technology giant shaping our digital lives in ways we probably can't imagine' -- Brad Stone Can the Asian giant beat Apple?
"e;A timely and smart discussion of how different cities and regions have made a changing economy work for them-and how policymakers can learn from that.
INSTANT NEW YORK TIMES BESTSELLER 'For anyone interested in becoming a better manager' - Bill Gates -------- Discover the revolutionary movement behind the explosive growth of Intel, Google, Amazon and Uber.
ONE WOMAN'S QUEST TO REBUILD BRITAIN'S BROKEN BANKING SYSTEM'If there was ever a business book suitable for TV adaptation, this is it' FTIn the aftermath of the 2008 financial crash, the British banking industry had come to a standstill.
A TIMES BEST CURRENT AFFAIRS BOOK OF THE YEARThe award-winning Financial Times columnist exposes the threat that Big Tech poses to our democracies, our economies and ourselves'Powerful' Sunday Times Google and Facebook receive 90% of the world's news advertising spend.
From hashtag activism to the flood of political memes on social media, the landscape of political communication is being transformed by the grassroots circulation of opinion on digital platforms and beyond.
From hashtag activism to the flood of political memes on social media, the landscape of political communication is being transformed by the grassroots circulation of opinion on digital platforms and beyond.
An essential introduction and guide to navigating the next Internet revolutioneverything from the metaverse and NFTs to DAOs, decentralized finance, and self-sovereign identityfrom the co-author of the international bestseller Blockchain Revolution.
