This multi-authored scholarly volume explores the divide between men and women in their consumption of news media, looking at how the sexes read and use news, historically and currently, how they use technology to access their news, and how today's news pertains to and is used by women.
This multi-authored scholarly volume explores the divide between men and women in their consumption of news media, looking at how the sexes read and use news, historically and currently, how they use technology to access their news, and how today's news pertains to and is used by women.
With this second edition, Kraus continues his examination of formal presidential debates, considering the experience of television in presidential elections, reviewing what has been learned about televised debates, and evaluating that knowledge in the context of the election process, specifically, and the political process, generally.
With this second edition, Kraus continues his examination of formal presidential debates, considering the experience of television in presidential elections, reviewing what has been learned about televised debates, and evaluating that knowledge in the context of the election process, specifically, and the political process, generally.
Now in its fifth edition, this book is one of the leading texts on the evolution of electronic mass communication in the last century, giving students a clear understanding of how the media of yesterday shaped the media world of today.
Inside Journalism provides comprehensive career descriptions and training advice for entry into the areas of print journalism (newspapers, magazines, news agencies, freelance work and in-house publications).
Inside Journalism provides comprehensive career descriptions and training advice for entry into the areas of print journalism (newspapers, magazines, news agencies, freelance work and in-house publications).
Media relations are a vital tool for helping property companies build shareholder value through stronger brands, develop reputations that drive a flow of new work, and help sell and let properties faster and at a fraction of the cost of other marketing techniques, but such relationships need to be managed properly.
Media relations are a vital tool for helping property companies build shareholder value through stronger brands, develop reputations that drive a flow of new work, and help sell and let properties faster and at a fraction of the cost of other marketing techniques, but such relationships need to be managed properly.
The fifth edition of this classic text, which was the first on the subject of reputation management, gives readers the guidance and skills needed to manage brand and reputation through effective performance, behavior, identity and communication strategies.
African American Women in the News offers the first in-depth examination of the varied representations of Black women in American journalism, from analyses of coverage of domestic abuse and "e;crack mothers"e; to exploration of new media coverage of Michelle Obama on Youtube.
African American Women in the News offers the first in-depth examination of the varied representations of Black women in American journalism, from analyses of coverage of domestic abuse and "e;crack mothers"e; to exploration of new media coverage of Michelle Obama on Youtube.
There is little question of the social, cultural and economic importance of video games in the world today, with gaming now rivalling the movie and music sectors as a major leisure industry and pastime.
There is little question of the social, cultural and economic importance of video games in the world today, with gaming now rivalling the movie and music sectors as a major leisure industry and pastime.
'The Documentary Handbook is mandatory reading for those who want a critical understanding of the place of factual formats in today's exploding television and media industry, as well as expert guidance in complex craft skills in order to fully participate.
'The Documentary Handbook is mandatory reading for those who want a critical understanding of the place of factual formats in today's exploding television and media industry, as well as expert guidance in complex craft skills in order to fully participate.
Modern Intellectual Property Law combines coverage of each intellectual property right granted for creations of the mind into a thoughtful, unified textbook.
Modern Intellectual Property Law combines coverage of each intellectual property right granted for creations of the mind into a thoughtful, unified textbook.
This book examines the construction of national, regional, and group identities in the football journalism of five European countries: England, France, Germany, Italy and Spain.
This book examines the construction of national, regional, and group identities in the football journalism of five European countries: England, France, Germany, Italy and Spain.
Providing practical and theoretical resources on media law and ethics for the United Kingdom and United States of America and referencing other legal jurisdictions such as France, Japan, India, China and Saudi Arabia, Comparative Media Law and Ethics is suitable for upper undergraduate and postgraduate study and for professionals in the media who need to work internationally.
Providing practical and theoretical resources on media law and ethics for the United Kingdom and United States of America and referencing other legal jurisdictions such as France, Japan, India, China and Saudi Arabia, Comparative Media Law and Ethics is suitable for upper undergraduate and postgraduate study and for professionals in the media who need to work internationally.
Questions concerning the quality of media performance and the effectiveness of media policymaking often revolve around the extent to which the media system fulfills the values inherent in diversity and localism principles.
Questions concerning the quality of media performance and the effectiveness of media policymaking often revolve around the extent to which the media system fulfills the values inherent in diversity and localism principles.
An authoritative and detailed illustration of the state of journalistic practice in the United States today, The American Journalist in the 21st Century sheds light on the demographic and educational backgrounds, working conditions, and professional and ethical values of print, broadcast, and Internet journalists at the beginning of the 21st century.
An authoritative and detailed illustration of the state of journalistic practice in the United States today, The American Journalist in the 21st Century sheds light on the demographic and educational backgrounds, working conditions, and professional and ethical values of print, broadcast, and Internet journalists at the beginning of the 21st century.
