This fully updated Second Edition of Dynamics of Media Writing helps students learn transferable skills that can be applied across all media platformsafrom traditional mass media formats like news, public relations and advertising, to digital and social media platforms.
This fully updated Second Edition of Dynamics of Media Writing helps students learn transferable skills that can be applied across all media platformsafrom traditional mass media formats like news, public relations and advertising, to digital and social media platforms.
This fully updated Second Edition of Dynamics of Media Writing helps students learn transferable skills that can be applied across all media platformsafrom traditional mass media formats like news, public relations and advertising, to digital and social media platforms.
"e;At last, a book that covers social media strategy in a practical, timely way that will help guide our students as they transition to the professional world.
"e;At last, a book that covers social media strategy in a practical, timely way that will help guide our students as they transition to the professional world.
"e;At last, a book that covers social media strategy in a practical, timely way that will help guide our students as they transition to the professional world.
The study of media processes and effects is one of the most central to the discipline of communication and encompasses a vast array of theoretical perspectives, methodological tools, and applications to important social contexts.
Al Tompkins teaches students about broadcast journalism using a disarmingly simple truth-if you aim for the heart with the copy you write and the sound and video you capture, you will compel your viewers to keep watching.
The so-called "New Woman"that determined and free-wheeling figure in "rational" dress, demanding education, suffrage, and a career-was a frequent target for humorists in the popular press of the late nineteenth century.
Reg Green is a pitch-perfect writer and these highly-entertaining essays allow us to accompany him as he hikes along mountain trails, braves raging rapids and makes his way through a remarkably rewarding life.
This third edition continues to give students a foundation in the principles of social media strategic communication and marketing necessary for today's communications professionals.
A muckraking expose of corruption in American journalism from the Pulitzer Prize-winning author of The JungleUpton Sinclair dedicated his life to documenting the destructive force of unbridled capitalism.
In Leading Matters, current Chairman of Alphabet (Google's parent company), former President of Stanford University, and "e;Godfather of Silicon Valley,"e; John L.
The DNA of Achievers: 10 Traits of Highly Successful Professionals is intended to be a business-oriented, motivational, and inspirational book all rolled into one.
The Book, The Broadcasters Companion, described as the first of its kind, discusses the genesis of the broadcast industry and the history of broadcasting in Ghana.
Going beyond a discussion of political architecture, Walled Life investigates the mediation of material and imagined border walls through cinema and art practices.
Going beyond a discussion of political architecture, Walled Life investigates the mediation of material and imagined border walls through cinema and art practices.
Manoel de Oliveira is the only filmmaker whose career spans from the silent era to the digital age, and yet there is little written in English about his extensive filmography.
Manoel de Oliveira is the only filmmaker whose career spans from the silent era to the digital age, and yet there is little written in English about his extensive filmography.
Examining work by novelists, filmmakers, TV producers and songwriters, this book uncovers the manner in which the radio - and the act of listening - has been written about for the past 100 years.
As a period of film history, The American New Wave (ordinarily understood as beginning in 1967 and ending in 1980) remains a preoccupation for scholars and audiences alike.
As a period of film history, The American New Wave (ordinarily understood as beginning in 1967 and ending in 1980) remains a preoccupation for scholars and audiences alike.
The emergence of social media in the early 21st century promised to facilitate new "e;DIY"e; cultural approaches, emphasizing participation and democratization.
The emergence of social media in the early 21st century promised to facilitate new "DIY" cultural approaches, emphasizing participation and democratization.
Weaving the author's own lived experience with theoretical insights from the fields of game studies, psychology, and anthropology, Esport Play probes and advances current gaming topics such as addiction, skill development, and toxicity.
Weaving the author's own lived experience with theoretical insights from the fields of game studies, psychology, and anthropology, Esport Play probes and advances current gaming topics such as addiction, skill development, and toxicity.
Wolfgang Ernst's new work, Technologos in Being, in its explicit media-scientific approach, aligns with the politics of the thinking media series to publish innovative works that advance media studies towards the 'new sciences.
Wolfgang Ernst's new work, Technologos in Being, in its explicit media-scientific approach, aligns with the politics of the thinking media series to publish innovative works that advance media studies towards the 'new sciences.
Exploring the multiple aesthetic and cultural links between French and Japanese cinema, The Cinematic Influence is packed with vivid examples and case studies of films by Akira Kurosawa, Jean-Luc Godard, Hirokazu Kore-eda, Claire Denis, Naomi Kawase, Michel Gondry and many others.
Exploring the multiple aesthetic and cultural links between French and Japanese cinema, The Cinematic Influence is packed with vivid examples and case studies of films by Akira Kurosawa, Jean-Luc Godard, Hirokazu Kore-eda, Claire Denis, Naomi Kawase, Michel Gondry and many others.