Media, entertainment, information and communication industries

The third edition of Pitch, Tweet, or Engage on the Street is an updated guide to practicing global public relations and strategic communication, preparing professionals to craft and implement international and intercultural communications campaigns.

The third edition of Pitch, Tweet, or Engage on the Street is an updated guide to practicing global public relations and strategic communication, preparing professionals to craft and implement international and intercultural communications campaigns.

Dans un monde en constante évolution, où la technologie redéfinit les règles du commerce, l'intelligence artificielle (IA) se révèle être un levier indispensable pour transformer les ventes.

From the futuristic skyscrapers of Metropolis to the haunting shadows of M, Fritz Lang remains one of the most innovative filmmakers of the 20th century.

Sexual Violence and Predatory Journalism in India examines unethical editorial practices in the reporting of sexual crimes against women in India, introducing the term Predatory Journalism.

De tesis a libro: guía para la escritura de libros académicos ofrece claves fundamentales para los autores académicos y reconoce el gran esfuerzo que hay detrás de la escritura de una tesis doctoral.

The second edition of this handbook offers a thoroughly updated overview of the different approaches and perspectives in communication ethics today.

Bringing together ten chapters by some of the most important scholars of literary journalism around the world, this book covers a range of topics that are key to understanding the role of literary journalism as both a practice and a topic of academic study.

Over a career spanning six decades, Queen have become one of the most successful music artists in the history of the recorded music industry.

Explore the defining musical artists and moments of the punk rock and new wave eras - one of the most transformative times in rock and roll history.

In today's rapidly evolving digital landscape, artificial intelligence is no longer a distant concept; it's a powerful tool that has become essential for any successful sales strategy.

Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies to provide a comprehensive and honest understanding of the commercial and ethical functions marketing plays in the fashion industry.

When Miranda Sawyer interviewed Noel Gallagher in 1995, his gag wishing Damon Albarn would die of AIDS became front-page news.

Sound Foundations offers a holistic and personalized introduction to music technology, songwriting, and entrepreneurship.

This is the first study to explore the connections between the development of travel and the rapid expansion of the periodicals market in the second half of the nineteenth century in Britain.

This book explores gender-based violence within the music industry, and how women who have experienced violence represent it in their music.

Today drag has an unprecedented mass cultural appeal.

The success of modern sports, entertainment, political, and other cultural categories is driven by organizations' ability to create and manage fandom.

Referring back to the early 2000s, this book traces the development of podcasting from a "e;do-it-yourself"e; medium by amateurs into its current environment, where a wide variety of individuals, organizations, and platforms operate in an increasingly crowded and competitive market.

The success of modern sports, entertainment, political, and other cultural categories is driven by organizations' ability to create and manage fandom.

This Handbook provides a state-of-the-art review of leading research on climate change communication.