This book assists the better understanding of value co-creation and co-destruction in tourism development by bringing together different perspectives and disciplines.
Dieses Buch zeigt, wie der Handel die richtigen strategischen Weichen stellen und die Möglichkeiten der Digitalisierung zur Steigerung des Kundenerlebnisses nutzen kann.
The Natura 2000 network of protected areas is the centrepiece of European Union nature policy, currently covering almost one-fifth of the EU's entire land territory plus large marine areas.
This book offers students a uniquely concise, accessible and comprehensive introduction to hotel accommodation management that covers the range of managerial subjects and disciplines in the sector.
Jason Wood is Director of Heritage Consultancy Services, Lancaster, UK, and former Professor of Cultural Heritage at Leeds Metropolitan University, UK.
Here is the first book to specifically and comprehensively address the rapid changes and advances in technology in the planning, management, and marketing of meetings and events.
This book aims to fill a gap in the current literature by tracing the rural transformation process and the development of rural tourism functions in Poland over the last 30 years.
This volume discusses the complex relationship between Protected Areas and tourism and their impact on community livelihoods in a range of countries in Southern Africa.
Technological advances and the drive to digitalize business processes in aviation, tourism, and hospitality have forced the industries to go along with the digital movement.
The green growth paradigm emerged from evolving global strategies that coherently promote a more socially inclusive, low-carbon, resource-efficient, stable economy, with decreasing poverty.
The optimism heralded by the end of the Cold War and the idea of an emerging borderless world was soon shadowed by conflicts, wars, terrorism, and new border walls.
The aim of this book is to present selected theoretical and practical aspects of corporate social responsibility and sustainability, with particular emphasis on the journey (transition) from values to impact.
Fully revised and updated to consider recent developments in the industry, the sixth edition of Managing Airports: An International Perspective provides comprehensive and cutting-edge insight into the processes behind running a successful airport.
This book seeks to explore the theoretical and architectural connections between memory, values, cultural identity, and adaptive reuse in Latin America.
Ever since China and Vietnam resumed diplomatic contacts and reopened the border in 1991, the borderland region has become part of the vibrant growing economies of both countries and drawn many from the interior provinces to the borderland for new economic adventures.
This book provides an innovative perspective on class dynamics in South Africa, focusing specifically on how different interests have shaped economic and trade policy.
Innovation and Best Practices in Hospitality and Tourism Research contains 71 accepted papers from the Hospitality and Tourism Conference (HTC 2015, Melaka, Malaysia, 2-3 November, 2015).
Financial regulation has entered into a new era, as many foundational economic theories and policies supporting the existing infrastructure have been and are being questioned following the financial crisis.
The third edition of Issues in Cultural Tourism Studies provides a vital framework for analysing the complexity of cultural tourism and its increasing globalization in existing as well as emergent destinations of the world.
Now in its third edition, this successful must-have manual is thoroughly updated with new chapters and material, covering issues including:* Technology development - the different types of travel agency systems available, what they do, how they do it and how to use them* The Internet - how it is used to book travel, forecasts for its future use and how travel agenets stand in relation to it* Global distribution systems - how to make bookings, and the new windows-based environment* A full endorsement by Travel WeeklyThe manual demonstrates correct methods for processing travel reservations, identifying business client needs and suitable documentation.
This edited volume examines global power-rivalry in and around South Asia through Bangladeshi lenses using imperfect and overlapping interest concentric-circles as a template.
This edited volume is an outcome of the first major collaborative project between Japanese economists and political scientists, funded by the Japan Society for the Promotion of Science.
Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly and interchangeably used by scholars and marketers and provides principles of effective marketing communications in social media for different brand types and in different geographic markets.
Post-colonial Africa is littered with regional trade agreements that amounted to little more than a photo opportunity for the leaders that signed them.
