This accessible, up-to-date, comprehensive, and in-depth textbook introduces students and practitioners to the principles and practice of airport marketing as well as the major changes and future marketing challenges facing the airport sector.
This accessible, up-to-date, comprehensive, and in-depth textbook introduces students and practitioners to the principles and practice of airport marketing as well as the major changes and future marketing challenges facing the airport sector.
Exploring the relationship between gender and events, this book delivers an ethnographic analysis of the celebration of gender equality in the context of the culture-led event.
Exploring the relationship between gender and events, this book delivers an ethnographic analysis of the celebration of gender equality in the context of the culture-led event.
This original social science text approaches marathon running as an everyday practice and a designed event, to draw upon and contribute to the literature on practice theory, urban events, rhythmanalysis and mobility.
This original social science text approaches marathon running as an everyday practice and a designed event, to draw upon and contribute to the literature on practice theory, urban events, rhythmanalysis and mobility.
This book addresses the interconnected issues of public memory, race, and heritage tourism, exploring the ways in which historical tourism shapes collective understandings of America's earliest engagements with race.
This book addresses the interconnected issues of public memory, race, and heritage tourism, exploring the ways in which historical tourism shapes collective understandings of America's earliest engagements with race.
Nurturing Mobilities employs new empirical material and an innovative theoretical framing to bring new clarity to why families travel today - and what happens when they do.
Nurturing Mobilities employs new empirical material and an innovative theoretical framing to bring new clarity to why families travel today - and what happens when they do.
From boycotts of plastics and palm oil by consumers, to the tracking of carbon footprints and modern slavery in their supply chains by businesses, buying ethically has now fully captured the public interest.
From boycotts of plastics and palm oil by consumers, to the tracking of carbon footprints and modern slavery in their supply chains by businesses, buying ethically has now fully captured the public interest.
This book explores the notion of rurality and how it is used and produced in various contexts, including within populist politics which derives their legitimacy from the rural-urban divide.
This book explores the notion of rurality and how it is used and produced in various contexts, including within populist politics which derives their legitimacy from the rural-urban divide.
The Geographies of Threat and the Production of Violence exposes the spatial processes of racialising, gendering, and classifying populations through the encoded urban infrastructure - from highways cleaving neighbourhoods to laws and policies fortifying even more unbreachable boundaries.
The Geographies of Threat and the Production of Violence exposes the spatial processes of racialising, gendering, and classifying populations through the encoded urban infrastructure - from highways cleaving neighbourhoods to laws and policies fortifying even more unbreachable boundaries.
Air Transport and Tourism: Interrelationship, Operations and Strategies is a comprehensive textbook covering all major aspects of air transport from operational and managerial perspectives, as well as exploring the intricate relationship that exists between the air transport and tourism industries.
Air Transport and Tourism: Interrelationship, Operations and Strategies is a comprehensive textbook covering all major aspects of air transport from operational and managerial perspectives, as well as exploring the intricate relationship that exists between the air transport and tourism industries.
Once touted as the world's largest industry and also a tool for fostering peace and global understanding, tourism has certainly been a major force shaping our world.
Once touted as the world's largest industry and also a tool for fostering peace and global understanding, tourism has certainly been a major force shaping our world.
This significant volume is the first to use primary research evidence to examine tourism, ageing and the implications of an ageing population for the visitor economy.
This significant volume is the first to use primary research evidence to examine tourism, ageing and the implications of an ageing population for the visitor economy.
Liminality is not typically associated with tourism, even though it can be viewed as an intrinsic element of the social/cultural experiences of tourism.
Liminality is not typically associated with tourism, even though it can be viewed as an intrinsic element of the social/cultural experiences of tourism.
Mountain resort tourism is a competitive environment, experiencing increasing growth in new markets such as China, that require the knowledge and skills developed by mature markets.
Mountain resort tourism is a competitive environment, experiencing increasing growth in new markets such as China, that require the knowledge and skills developed by mature markets.
Applying the principles of marketing to nonprofit organisations and the fundraising sector is vital for the modern fundraiser who wants to increase profitability and diversify their fundraising efforts in this challenging industry.
Applying the principles of marketing to nonprofit organisations and the fundraising sector is vital for the modern fundraiser who wants to increase profitability and diversify their fundraising efforts in this challenging industry.
This book analyses visitor responses to the interpretation of Aboriginal cultural heritage in Australian protected areas, focusing on Uluru-Kata Tjuta National Park in the Northern Territory and the Greater Blue Mountains World Heritage Area in New South Wales.
The Power of New Urban Tourism explores new forms of tourism in urban areas with their social, political, cultural, architectural and economic implications.
The Power of New Urban Tourism explores new forms of tourism in urban areas with their social, political, cultural, architectural and economic implications.
Event Management for the Tourism and Hospitality Industries provides a theoretical and practical approach to teach students of Tourism and Hospitality the basics of planning, managing and evaluating all types of events.
