This volume considers how media firms, as well as entire industries, exist and persist over time despite what often seems to be intense competition for such resources as audiences and advertisers.
This volume considers how media firms, as well as entire industries, exist and persist over time despite what often seems to be intense competition for such resources as audiences and advertisers.
The role of the writing program administrator is one of diverse activities and challenges, and preparation for the position has traditionally come through performing the job itself.
The role of the writing program administrator is one of diverse activities and challenges, and preparation for the position has traditionally come through performing the job itself.
Designed for courses on theories and methods of teaching college writing, this text is distinguished by its emphasis on giving teachers a foundation of knowledge for teaching writing to a diverse student body.
Designed for courses on theories and methods of teaching college writing, this text is distinguished by its emphasis on giving teachers a foundation of knowledge for teaching writing to a diverse student body.
This edited collection examines time and its relationship to and impact upon media industries, studying how the media industry views time and makes business and economic decisions based on considerations of time.
This edited collection examines time and its relationship to and impact upon media industries, studying how the media industry views time and makes business and economic decisions based on considerations of time.
Internet TV is the quintessential digital convergence medium, linking television, telecommunications, the Internet, computer applications, games, and more.
Internet TV is the quintessential digital convergence medium, linking television, telecommunications, the Internet, computer applications, games, and more.
This is a highly innovative and stimulating work with the outline of an entirely new approach to massive and rapid shifts in opinion and communication.
This is a highly innovative and stimulating work with the outline of an entirely new approach to massive and rapid shifts in opinion and communication.
Editorial ScopeThe Environmental Communication Yearbook is a multidisciplinary forum through which a broad audience of academics, professionals, and practitioners can share and build theoretical, critical, and applied scholarship addressing environmental communication in a variety of contexts.
Editorial ScopeThe Environmental Communication Yearbook is a multidisciplinary forum through which a broad audience of academics, professionals, and practitioners can share and build theoretical, critical, and applied scholarship addressing environmental communication in a variety of contexts.
This volume explores how women in the fields of rhetoric and composition have succeeded, despite the challenges inherent in the circumstances of their work.
This volume explores how women in the fields of rhetoric and composition have succeeded, despite the challenges inherent in the circumstances of their work.
This clearly written and well-focused volume combines concise decisions of the primary areas of communication law with the foundational case decisions in those domains.
This clearly written and well-focused volume combines concise decisions of the primary areas of communication law with the foundational case decisions in those domains.
Media Economics: Theory and Practice focuses on the basic principles of economics in the business sector and applies them to contemporary media industries.
Media Economics: Theory and Practice focuses on the basic principles of economics in the business sector and applies them to contemporary media industries.
Evaluating Children's Writing: A Handbook of Grading Choices for Classroom Teachers, Second Edition introduces and explains a wide range of specific evaluation strategies used by classroom teachers to arrive at grades and gives explicit instructions for implementing them.
Evaluating Children's Writing: A Handbook of Grading Choices for Classroom Teachers, Second Edition introduces and explains a wide range of specific evaluation strategies used by classroom teachers to arrive at grades and gives explicit instructions for implementing them.
This volume concentrates on the study and efforts of women and minority men to gain respect and parity in journalism and mass communication, and focuses on trends over the past three decades.
This volume concentrates on the study and efforts of women and minority men to gain respect and parity in journalism and mass communication, and focuses on trends over the past three decades.
In this original volume, eighteen researchers from different parts of the world reflect on their own research projects, providing insights into key methodological issues in research on second language writing.
In this original volume, eighteen researchers from different parts of the world reflect on their own research projects, providing insights into key methodological issues in research on second language writing.
This volume offers a timely examination of technology's impact on media companies and the results of convergence among media industries, considering the effects on journalistic, business, and economic practices.
This volume offers a timely examination of technology's impact on media companies and the results of convergence among media industries, considering the effects on journalistic, business, and economic practices.
Working With Numbers and Statistics: A Handbook for Journalists will bolster math skills and improve math confidence for journalists at all skill levels.
Working With Numbers and Statistics: A Handbook for Journalists will bolster math skills and improve math confidence for journalists at all skill levels.
The significant changes that have swept the television industry over the last two decades, most notably a shift to deregulation in broadcast media, prompt a discussion on how to ensure that meaningful content is available to the viewer.
The significant changes that have swept the television industry over the last two decades, most notably a shift to deregulation in broadcast media, prompt a discussion on how to ensure that meaningful content is available to the viewer.
Writing Across Distances and Disciplines addresses questions that cross borders between onsite, hybrid, and distributed learning environments, between higher education and the workplace, and between distance education and composition pedagogy.
Writing Across Distances and Disciplines addresses questions that cross borders between onsite, hybrid, and distributed learning environments, between higher education and the workplace, and between distance education and composition pedagogy.
