Syntactic Argumentation and the Structure of English (SASE) presents the major theoretical developments in generative syntax and the empirical arguments motivating them.
This book builds on Marais's innovative A (Bio)Semiotic Theory of Translation to explore the implications of this conceptualization of translation as the semiotic work from which social-cultural reality emerges and chart the way forward for applications in empirical research.
When data consist of grouped observations or clusters, and there is a risk that measurements within the same group are not independent, group-specific random effects can be added to a regression model in order to account for such within-group associations.
This book brings together social semiotics, cultural studies, multiliteracies, and other approaches in order to theorize very different learning environments, giving visibility to the modal effect in a range of disciplines.
First published in 1977, this book presents a comprehensive and lucid guide through the labyrinths of semiology and structuralism - perhaps the most significant systems of study to have been developed in the twentieth century.
This book advocates a new post-digital linguistic ethnography approach to unpacking mobile communication and enabling a more informed understanding of individuals' communicative practices in cities today.
English Heart, Hindi Heartland examines Delhi's postcolonial literary world-its institutions, prizes, publishers, writers, and translators, and the cultural geographies of key neighborhoods-in light of colonial histories and the globalization of English.
The Oxford Handbook of Music and Advertising is an essential guide to the crucial role that music plays in relation to the audio or audiovisual advertising message, from the perspectives of its creation, interpretation, and reception.
In the twenty-first century, promotion is everywhere and everything has become promotable: everyday goods and organizations, people and ideas, cultures and futures.
This edited volume brings together two largely separate fields - organization studies and multimodal social semiotics - to develop an integrated research agenda for the novel interdisciplinary field of 'organizational semiotics'.
From couture fashion to opulent perfumes and decadent food, the luxury goods and services industry has grown at an unprecedented rate even in the context of a global recession.
This book introduces researchers, students and the general public to an intriguing phenomenon at the intersection of diverse fields: national branding.
In an age where the use of electronic media is expanding and the nature of traditional texts and text-based learning is changing, new literacies are becoming increasingly important in the school classroom.
Writing as a competitive athlete, an academic, and a woman, Leslie Heywood merges personal history and scholarship to expose the anorexic logic that underlies Western high culture.
Basic semiotic theories are taught in most art schools as part of a contextual studies program, but many students find it difficult to understand how these ideas might impact on their own practice.
Mit einem zweibändigen Werk eröffnet der Arzt, Kulturkritiker und Zionist Max Nordau 1892/93 die psychopathologische Rede von der »Entartung« der modernen Kunst und Literatur.
The so-called 'Silver Age' of Spain ran from 1898 to the rise of Franco in 1939 and was characterized by intense urbanization, widespread class struggle and mobility and a boom in mass culture.
Combining original historical research with literary analysis, Adam Barrows takes a provocative look at the creation of world standard time in 1884 and rethinks the significance of this remarkable moment in modernism for both the processes of imperialism and for modern literature.
Published in 1977 as the first volume in the New Accents series, Structuralism and Semiotics made crucial debates in critical theory accessible to those with no prior knowledge of the field.
Die Interpretationen zu Geschichten über Sprache aus drei Jahrtausenden zeigen, dass sich unser Denken und Wissen über Sprache nicht nur begrifflich in Form von Theorien konkretisieren lässt, sondern auch narrativ in Form von Erzählungen.
This book examines how sociopolitical and intercultural ideologies surrounding globalisation and neoliberalism are constructed and negotiated in travel documentaries, focusing on the role of the BBC in reproducing neo-imperialistic and neoliberal values.
The Beatles and the Beatlesque address a paradox emanating from The Beatles' music through a cross-disciplinary hybrid of reflections, drawing from both, musical practice itself and academic research.
Using image and film advertisements, interviews, social media and public and private archives, Luxury Fashion and Media Communication offers an interdisciplinary approach to analyzing the value of the luxury object.
This groundbreaking work of both theoretical and experiential thought by two leading ecological philosophers and animal liberation scientists ventures into a new frontier of applied ethical anthrozoological studies.
Plato Baptized places a variety of Spenser’s texts in the history of speaking, writing, reading, and interpreting which stretches from Plato’s mentors, Pythagoras and Socrates, to the present.
This book takes up a number of Charles Sanders Peirce's undeveloped semiotic concepts and highlights their theoretical interest for a general semiotics.
