A compilation of the established knowledge in strategic account management While companies and academics expend tremendous effort on mass marketing, they often overlook their immediate customers (which are critical in both senses) and hence the importance of strategic account management (SAM).
With over 30 years experience of risk management in banks, Mark Laycock provides a comprehensive but succinct non-technical overview of risk and its governance in financial institutions.
With over 30 years experience of risk management in banks, Mark Laycock provides a comprehensive but succinct non-technical overview of risk and its governance in financial institutions.
A clearer, more accurate performance management strategy Over the past two decades, performance measurement has profoundly changed societies, organizations and the way we live and work.
This is the first handbook to provide a global policy perspective on energy, bringing together a diverse range of international energy issues in one volume.
The Handbook of Global Climate and Environment Policy presents an authoritative and comprehensive overview of global policy on climate and the environment.
The Handbook of Global Climate and Environment Policy presents an authoritative and comprehensive overview of global policy on climate and the environment.
This is the first handbook to provide a global policy perspective on energy, bringing together a diverse range of international energy issues in one volume.
A provocative critique of the Obama administration's economic policies and an examination of America's difficult economic future During the 2008 presidential campaign, Barack Obama promised "e;a net spending cut"e; to make government smaller in order to reduce the deficit.
Discover the power of the CFO's role in delivering shareholder value During the past decade, the CFO role has expanded dramatically in its breadth, complexity, and criticality.
A practical resource for valuing patents that is accessible to the complete spectrum of decision makers in the patent process In today's economy, patents tend to be the most important of the intellectual property (IP) assets.
This fact-packed expos reveals all the dirty little secrets that Michele Bachmann would rather you didn't know Since Michele Bachmann became a front-runner for the Republican presidential nomination, journalists have been plumbing the depths of the well-regarded blog Dump Bachmann for material on her.
A provocative critique of the Obama administration's economic policies and an examination of America's difficult economic future During the 2008 presidential campaign, Barack Obama promised "e;a net spending cut"e; to make government smaller in order to reduce the deficit.
Discover the power of the CFO's role in delivering shareholder value During the past decade, the CFO role has expanded dramatically in its breadth, complexity, and criticality.
This fact-packed expos reveals all the dirty little secrets that Michele Bachmann would rather you didn't know Since Michele Bachmann became a front-runner for the Republican presidential nomination, journalists have been plumbing the depths of the well-regarded blog Dump Bachmann for material on her.
A practical resource for valuing patents that is accessible to the complete spectrum of decision makers in the patent process In today's economy, patents tend to be the most important of the intellectual property (IP) assets.
Fully revised and updated, the eighth edition of The World News Prism analyzes the changing role of transnational news media in the 21st-century globalized world and its impact on rapidly changing news events.
Fully revised and updated, the eighth edition of The World News Prism analyzes the changing role of transnational news media in the 21st-century globalized world and its impact on rapidly changing news events.
A complete guide to operating a corporate treasury from a global perspective For CFOs and treasurers looking to re-align their treasuries with the growth of the global firm, bankers who seek to maximize the value they create for clients, treasury and finance firm employees, and even finance students, this book provides an easy-to-read approach to this exciting and increasingly complex world.
A clear, direct guide into the nitty-gritty workings of Congress and the way the institution really functionsCongress For Dummies helps you sort out what Congress does on a daily basis and what it all means to you, the citizen.
This best-selling nuts-and-bolts workbook, now in its second edition, has become the gold standard for nonprofit managers and boards who must work through the budget cycle.
If all that has ever been said and written about the art and science of fundraising could be distilled down to just what really matters what fundraisers everywhere need to know there would be only a small number of true gems deserving of the description, nuggets of information.
Required reading for anyone starting, running, or growing a business, Business Ratios and Formulas, Second Edition puts answers at the fingertips of business managers, with nearly 250 operational criteria and clear, easy-to-understand explanations that can be used right away.
An Authoritative Introduction to a Major Subject in Systems Engineering and Management This important volume fills the need for a textbook on the fundamentals of economic systems analysis and assessment, illustrating their vital role in systems engineering and systems management.
Die Psychologie der Massen setzt sich sowohl mit den Themenkreisen Konformität, Entfremdung und Führung auseinander, als auch mit der Masse im eigentlichen Sinne.
When the Supreme Court in 2003 struck down a Texas law prohibiting homosexual sodomy, it cited the right to privacy based on the guarantee of "e;substantive due process"e; embodied by the Constitution.
Building and maintaining effective financial modelsSee-Through Modelling provides a solid theoretical and practical basis for becoming an advanced financial modeller in Excel.
The long pilgrimage of LeRoy Chatfield weaves its way through multiple collective projects designed to better the condition of the marginalized and forgotten.
Exploring censorship imposed by corporate wealth and power, this book focuses on the energy industry in Wyoming, where coal, oil, and gas are pillars of the economy.
